Author

Waynette Tubbs
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Editor, Marketing Editorial

Waynette Tubbs is a seasoned technology journalist specializing in interviewing and writing about how leaders leverage advanced and emerging analytical technologies to transform their B2B and B2C organizations. In her current role, she works closely with global marketing organizations to generate content about artificial intelligence (AI), generative AI, intelligent automation, cybersecurity, data management, and marketing automation. Waynette has a master’s degree in journalism and mass communications from UNC Chapel Hill.

Advanced Analytics
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Friday's Innovation Inspiration - Big data

Big data is one of the hottest topics in business. When you hear those words - BIG Data - you almost surely think of: HUGE financial services firms scoring terabytes of historical and current risk data GLOBAL telecommunications companies mining petabytes of structured and unstructured data INTERNATIONAL retailers repricing hundreds of thousands of products across

SAS Events
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IFSUG Summit registration now open!

Are you a SAS professional working in the insurance or financial services industry? Are you looking for a place where you can talk with others who work in the those industries? Would you like to get together and network, face-to-face, or share ideas and best practices for using SAS? There is now a SAS Users Group just for you;

SAS Events
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IFSUG Summit Call for papers

~Contributed by Rex Pruitt, IFSUG Chairman One of the newest SAS users groups has settled on a date, time and place for its first formal get-together. IFSUG (Insurance & Finance SAS Users Group) will meet March 4-6 in the new SAS Executive Briefing Center in Cary, NC. The IFSUG Summit will

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Sy Truong reporting from WUSS 2011

If you've been to a SAS Forum, US SAS Regional or local SAS event, you know that it is impossible to see and hear everything that is on your list. Imagine how disappointed your SAS colleagues are who are sitting at home. They would love to hear about what you

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Thanks from NESUG 2011 conference co-chairs

~Contributed by Paul Gorrell and Warren Stinson, Conference Co-Chairs There were 384 attendees from 23 states and 6 countries gathered at the Holiday Inn By The Bay in Portland, Maine for three days to present, discuss, code, blog and tweet, using both familiar and new ways to share SAS expertise.  There

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Modern portfolio theory using SAS® OR

The premise of the modern portfolio theory (MPT), proposed by Harry Markowitz in 1952, is diversity. Murphy Choy says that means you should “never put all of your eggs in the same basket.” According to Choy, the theory was never meant to be used with complex investment products because they

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Upcoming events – get in on the fun!

Users groups and users group events are a great way to get the most from the software that you use every day: learn new coding and analysis techniques, gain efficiencies and productivity, and meet other SAS users. The final months of 2011 will fly by. Don’t let them escape without

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Unattention data miners!

Are you planning to attend WUSS 2011 or are you a data miner who will you be in the San Francisco Bay area on Saturday, October 15 and looking for an "Unusually," "Uninteresting" data mining Unconference? An unconference is an event where users suggest topics, get together and discuss them in

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