Friday's Innovation Inspiration - Big data


Big data is one of the hottest topics in business. When you hear those words - BIG Data - you almost surely think of:

  • HUGE financial services firms scoring terabytes of historical and current risk data
  • GLOBAL telecommunications companies mining petabytes of structured and unstructured data
  • INTERNATIONAL retailers repricing hundreds of thousands of products across hundreds of locations

But big data issues can be a problem for businesses of all sizes and all kinds - including small and medium-sized companies.  The definition for big data is - When volume, velocity and variety of data exceed an organization's storage or compute capacity for accurate and timely decision making.

Check out this innovative use of SAS in the health care industry - now that's BIG DATA!  How are you handling big data in your organization?

Here are a couple of SAS Global Forum 2011 papers about using SAS in the Disease Management field:


About Author

Waynette Tubbs

Editor, Marketing Editorial

Waynette Tubbs is a seasoned technology journalist specializing in interviewing and writing about how leaders leverage advanced and emerging analytical technologies to transform their B2B and B2C organizations. In her current role, she works closely with global marketing organizations to generate content about artificial intelligence (AI), generative AI, intelligent automation, cybersecurity, data management, and marketing automation. Waynette has a master’s degree in journalism and mass communications from UNC Chapel Hill.

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