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Czym jest Customer Journey i dlaczego jest ważne? To określenie oznaczające wielokrokowy proces, wpływający na doświadczenie klienta w kluczowych etapach jego cyklu życia. Customer Journey to również nowe, holistyczne podejście do obserwacji klienta w kontekście sekwencji zdarzeń często obserwowanych na przecięciu różnych kanałów i procesów biznesowych. To nowa jakość dająca
The timeline on the latest season of Netflix’s series House of Cards has finally caught up with the real world, and the current plot line regarding President Frank Underwood’s underhanded dealings to win the Democratic nomination has many parallels with the current US primary election coverage saturating TV and print
A recent post, Jedi SAS Tricks: The DATA to DATA Step Macro, engendered a lot of response on Twitter. One of the re-tweets included a call to action - make this a button in Base SAS!
In a previous blog, I discussed SAS date and time values, and how date and time formats can be used to your advantage in SAS Visual Analytics. That blog addressed some of the features provided for handling date information, like date formats, date hierarchies, and calculated data items based on time
The Barnett Shale in North Texas hit a historic mark on April 25: Its rig count fell to zero. Two hundred rigs once harvested the 40 trillion cubic feet of natural gas in this massive basin, stretching beneath 17 Texas counties. Today, nothing. This dramatic silence in North America’s second-largest
No importa el tamaño de su organización, usted necesita una solución que le permita explorar todos los datos relevantes que se generan a diario de forma rápida y sencilla, descubriendo oportunidades ocultas e identificando relaciones clave. Todo con el objetivo de tomar las mejores decisiones de manera inmediata y precisa.
W cyfrowych czasach analiza danych jest już nie tyle koniecznością, ale codziennym zadaniem każdej firmy. Skuteczność i prawność procesów podejmowania decyzji ma kluczowy wpływ na to, czy organizacja odniesie sukces, czy porażkę. Wykorzystanie zaawansowanej analityki w celu uzyskania jak najlepszych rekomendacji w procesach biznesowych stało się nowym i bardzo skutecznym narzędziem
At SAS Global Forum in Las Vegas I was asked the question, “What does PROC REPORT do?” It is a simple question, but I hesitated to answer. I’m normally so deep inside the nitty gritty details of PROC REPORT that I don’t often think about what it would be like
Look at the report below. Imagine being asked to allow your users to select which Measure, highlighted in yellow, they are looking at: Income, Expense or Profit. This is a frequent report requirement and I’m going to outline just one of the ways you can design your report to satisfy
The expletive leapt from the lips of the orthopedic surgeon as he entered my hospital room. He was swathed in a green gown, purple gloves, and a white surgical mask – for his protection, not mine. He was clearly upset. “What, exactly, does $#@! mean?” I asked. “It means you’re
Small causes can have large effects; or how a discovery in the Barnett Shale can spike some interest in the rest of the world and change the face of the industry. This article is co-written by Sylvie Jacquet-Faucillon, Senior Analytics Presales Consultant, SAS France; and David Dozoul, Senior Adviser
It's a common problem in any industry: getting a large number of similar requests for information. But with limited resources and an already overburdened staff, how do you handle it? At El Paso Community College, analysts from the Institutional Research (IR) team enlisted the help of IT to create a data
In my last post we started to look at two different Internet of Things (IoT) paradigms. The first only involved streaming automatically generated data from machines (such as sensor data). The second combined human-generated and machine-generated data, such as social media updates that are automatically augmented with geo-tag data by
These: Zum Daten-MAN-gen braucht man Software. Hat man mehr Daten, nimmt man mehr Software… „Mehr vom selben!“ – jener Kulturtechnik aus der Ecke „viel hilft viel“. Stimmt das so? Man kann dies‘ knifflige Thema von verschiedenen Seiten beleuchten – im Folgenden einige mehr oder minder ernste Ansätze dazu:
Cinco de Mayo is a little over a week away, ole! Simply translated to the “fifth of May,” for most of us Cinco de Mayo doesn’t mean much more than a great excuse to have fun with friends while indulging in nachos, burritos and of course margaritas!