A small, North American marketing firm (a division of a much larger international firm that provides data-driven, multichannel marketing solutions) provides its clients with "effective one-to-one marketing and ROI-focused strategies by applying advanced predictive analytics."
Tag: Friday’s Innovation Inspiration
There may be some of you who don't remember this song, but in high school and early college it was one of my favorites. "Get a haircut and get a real job," by George Thorogood and the Destroyers, really spoke to the rebel in me. Most of my rebellious days are behind
I think this DATA step Post-It author may be a bit like my mother. When I was a child, my mother was always coaching me on two things: being independent and being efficient. I believe those are the two traits she considered most admirable in a person. It's little wonder
You can keep track of and report anything with SAS, even motivation - or the lack thereof. This team has developed a portal to analyze and report their ride data. It could just as easily be used for groups who want to work together to lose a few pounds, train
Sometimes, I pick something fun to do with SAS/GRAPH so that I can learn and experiment with some of the more obscure functionality that I'm wanting to master. This is one of those situations. This fun graph allowed me to experiment with crosshatch patterns in maps, overlapping map areas and creating 'holes' in maps.
If you've never lived outside of your own small town, you might not realize that each country has a distinct way of writing and formatting currency and numbers. This can be a real problem when working with data and code - I'll bet some of you are already aware of
How are you determining customer satisfaction? How do you move the needle? This SAS user mines the unstructured data in patient surveys with SAS Text Miner.
When I read the way that this user is working with SAS, I took a look around support.sas.com to find examples to allow you to work with your own data. (Take a look at this.) If this example isn't quite right for you, plug in your own key words.
Big data is one of the hottest topics in business. When you hear those words - BIG Data - you almost surely think of: HUGE financial services firms scoring terabytes of historical and current risk data GLOBAL telecommunications companies mining petabytes of structured and unstructured data INTERNATIONAL retailers repricing hundreds of thousands of products across
What is surface complexation? Everyday I have to look something up on Google or in the dictionary. For example, do you know what a Cthulhu is? I had to search for that term after I tweeted that I thought a SAS surface plot graph was beautiful. Mike Nemecek from SAS