Innovation

Read how data-driven insights can help organizations uncover new approaches to their key challenges and deliver new innovations faster.

Artificial Intelligence | Innovation | Predictions
Seema Rathor 0
Could synthetic data be the catalyst for the future of credit scoring?

Financial institutions operate in a highly regulated, data-sensitive environment. At the same time, these institutions are under pressure to modernize credit scoring models that balance fairness, accuracy and compliance. The challenge? Most financial institutions lack access to the volume and diversity of high-quality, privacy-safe data needed to fuel these models.

Artificial Intelligence | Innovation | Predictions
Vrushali Sawant 0
AI governance isn’t a constraint — it’s your competitive advantage

I've seen firsthand how companies often treat AI governance as a necessary evil – something bolted on after innovation, like installing smoke detectors in a finished building. As both a data scientist building models and an advocate pushing for responsible AI practices, I experienced this dynamic daily. The companies winning

Customer Intelligence | Innovation
Amy Dyson 0
How AI and marketing analytics are revolutionizing customer experiences at Macy’s

Leading brands like Macy’s prioritize creating meaningful, personalized customer experiences driven by data and thoughtfully orchestrated marketing decisions. Macy’s focus centers on customer obsession, which fuels its drive for customer loyalty and sustainable growth. Marketing analytics and AI serve as the foundation for a successful marketing decisioning journey underpinned by

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