Learn how marketing analytics is redefining the customer experience
![Diferencias y similitudes en la gestión de la experiencia de cliente y ciudadano](https://blogs.sas.com/content/hiddeninsights/files/2023/07/sas_innovate_SICTRES_Foto-613-of-656-702x336.jpg)
On May 25, we took advantage of the presence of the SAS management team at a global level in sunny Madrid to get together with our clients and partners , whom we already consider friends, to address such a fashionable topic as advanced analytics from different angles on our SAS