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Analytics | Data Management
Kristine Vick 0
The "perfect fit" for a specialty retailer's data management needs

A women’s specialty retailer operating more than 1,000 boutiques, Chico’s FAS, Inc. was faced with a significant challenge: reducing the number of markdowns while more effectively targeting its middle- to high-income clientele. To achieve these goals, the company needed to optimize its prices and more effectively target its most valuable customers,

Analytics
Waynette Tubbs 1
Why big data analytics now?

A current media hype phrase used to describe the ever-growing volume and size of corporate information is "big data." SAS hosts an annual series of business leadership conferences that bring together industry thought leaders, innovators, world leaders, challengers and inspirational speakers to discuss the dynamics needed for a competitive future.

Analytics
Beverly Brown 3
Analytics-powered companies finish best

I jotted down the following fact from a session yesterday at the Disney Analytics & Optimization Summit: Organizations that invest in analytics perform better in the market. That's quite an assertion. Tweetable for sure. But it was a late-afternoon presentation and I was hungry for supper. So I forgot about

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