Goutam Chakraborty is a busy man. In addition to serving as SAS professor of marketing analytics at Oklahoma State University, Dr. Chakraborty is the director and founder of the SAS and Oklahoma State University MS in Business Analytics and an award winning author and professor. He teaches courses in such areas as business
Here are some new tips for masking. The new EU General Data Protection Regulation (GDPR) requires your company to implement (quote) all necessary technical and organizational measures and to take into consideration the available technology at the time of the processing and technological developments. So, how can you comply with
You work with data. Data about your customers. It's likely that your customers' identity could be determined from the data you’ve collected. Starting in May 2018, a new data protection law will be in effect. This means you’re going to have to document which technical measures you’ve implemented to prevent your
When using conventional methods to access and analyze data sets from Teradata tables, SAS brings all the rows from a Teradata table to SAS Workspace Server. As the number of rows in the table grows over time, it adds to the network latency to fetch the data from a database
It is not laziness—it is efficiency!!! Programmers are often called lazy; we even call ourselves lazy. But we are not lazy, we are just being efficient. It makes no sense to type the same code over and over again or use more keystrokes than are absolutely necessary. Keyboard Macros You
The consumer packaged goods (CPG) and Retail industry are going through a period of significant change. Both retailers and manufacturers are struggling to find growth and improve profitability. One strategy is through consolidation - e.g., Kraft-Heinz, Keurig- Dr Pepper Snapple Group on the manufacturer side, as well as Safeway-Albertsons, Ahold-Delhaize,
How effective is your organization at leveraging data and analytics to power your business models? This question is surprising hard for many organizations to answer. Most organizations lack a roadmap against which they can measure their effectiveness for using data and analytics to optimize key business processes, uncover new business
In this article, I will set out clear principles for how SAS Viya 3.3 will interoperate with Kerberos. My aim is to present some overview concepts for how we can use Kerberos authentication with SAS Viya 3.3. We will look at both SAS Viya 3.3 clients and SAS 9.4M5 clients.
In my last article, I worked with an example of using custom polygon data to create a regional geo map in SAS Visual Analytics 7.4. In this article, I will use almost the same example to illustrate the ease of implementing custom polygons to produce the same regional map in
By default, SAS Visual Analytics 7.4 supports country and state level polygons for regional geomaps. In SAS Visual Analytics 7.4, custom shape files are now supported, as well. This means that if a site has their own custom polygon data that defines custom regions, it’s possible to create a region
