American readers may know that the ongoing 2018 international soccer/football tournament is a big deal in other countries. But it's hard to grasp just how ubiquitous and important it is when there's no other event like it in the United States. The best way I can describe it is if the
Tag: sports analytics
What do the New York Mets, the Orlando Magic and the Boston Bruins all have in common? They all use SAS analytics to gain deeper insights into athlete recruitment, retention, performance, safety and more. And after seeing the success teams like these have had using analytics, collegiate sports are turning
Billy Beane attained fame in baseball and analytics circles long before Brad Pitt portrayed him in the 2011 film Moneyball. In fact, Beane was making quite the name for himself prior to Michael Lewis’s 2004 book of the same name. It’s no overstatement to claim that, as general manager (GM)
Opening Day is here! Every game experience at the ball park is memorable for my family. I'm excited to smell the fresh popcorn and peanuts. I love holding cold drinks in hopes of catching a foul ball with my cup. I’m anxious to see my team’s new prospects in action
The second round of the 2017 NCAA Men’s Basketball Tournament was an interesting one. Eight-seeded Wisconsin took out the reigning champion Wildcats, despite pundit predictions that Villanova could go all the way again. South Carolina, 24-10 in the SEC during the regular season, upset perennial favorite Duke by seven points.
Who cares about sports and data? Not just athletes, coaches and fans. It turns out that many companies outside of sporting organisations are also associated with the sports industry. For example, financial services organisations are actively involved in sports sponsorships. Retailers sell fan merchandise. Telcos build social engagement strategies around
When you read people’s stories of winning Olympic medals, they often fall into cliché. It's hard not to. In my experience, the nerves, the expectations, the emotions are all heightened beyond what I've ever experienced, so it becomes necessary to use all the hyperbole at your disposal. That said, winning
The summer games have all the elements of a great story—power, drama, intrigue, and the key moment when one team rises above the rest and is dressed in gold. I guess I can’t help but love the games -- and as a professional communicator, I can’t resist a great story.
As American football teams prepare to select new team members later today, fans and pundits can only guess how the draft will turn out. Will your favorite professional team make good picks? And will your favorite college players go to good teams? With high stakes and billions of possible outcomes,
There’s been quite a lot of chatter lately about my Boston Red Sox and their recent shift ‘away’ from using analytics or ‘sabermetrics,’ as data science is often referred to in baseball (Jeff Passan, one of my favorite baseball writers, chimes in here – Forbes also commented that the Sox are