Racing to succeed with GenAI: Key takeaways for insurers
Insurers are racing to adopt GenAI, despite concerns. See where the industry is headed.
Tag: generative AI
We’re in our developer era
Fearmongers would have you believe that AI will replace us, but I truly believe there has never been a better time in history to be a developer. With the advance of artificial intelligence into generative AI (GenAI) and enhanced computing power, we stand on the brink of a new era
The new data frontier: Next-generation AI technologies and synthetic data
Data scarcity, privacy and bias are just a few reasons why synthetic data is becoming increasingly important. In this Q&A, Brett Wujek, Senior Manager of Product Strategy at SAS, explains why synthetic data will redefine data management and speed up the production of AI and machine learning models while cutting
Marketers tap AI for synthetic data generation
Synthetic data generation, as its name suggests, is one component of generative AI. With this technology, marketers can generate artificial data sets that share the attributes and characteristics of real customer data. As marketers continue to expand their use of both traditional AI and GenAI, synthetic data generation reduces the
3 ways MarTech will evolve in 2025
It’s no surprise that MarTech in 2024 seemed to be dominated by GenAI, GenAI and … more GenAI. Perhaps this is a bit of an exaggeration, but you can’t deny this topic was a headliner in the MarTech space, along with AI and customer data platforms. Here are my top
From business users to system architects: How generative AI will change the way you work
Generative AI (GenAI) is here to stay – there’s no question about it. A recent SAS survey of 1,600 organizations found that 54% have begun implementing It, and 86% plan to invest in it within the next financial year. As organizations integrate AI into their workflows, a critical question arises:
From data to delivery: How GenAI will shape the future of public service
"Generative AI (GenAI) initiatives should support broader public goals and needs," says SAS' Ensley Tan. While governments recognize GenAI's potential to improve operational efficiency and citizen experience, there is more to it than setting up projects and expecting them to work. Tan, SAS Asia-Pacific Lead for Public Sector Consulting, said public
Productivity revolution: 4 strategic areas generative AI can transform organizations
Remember the first time you held a smartphone in your hand? It wasn’t just a fancy phone – it was the beginning of a revolution. Before smartphones, we used separate calls, cameras, emails, and navigation devices. But almost overnight, this gadget transformed everything: how we communicate, consume media, work and
Unlocking generative AI: Navigating challenges to reap unprecedented business benefits
As businesses in the UK and Ireland rapidly adopt generative AI, strategic insights from the latest SAS study reveal the roadmap to successful integration and the hurdles to overcome. GenAI is rapidly transforming how businesses operate, innovate, and interact with customers and employees alike. However, as the technology proliferates, so
6 unique ethical challenges for generative AI in 2025
Ever since generative AI burst onto the scene, it has sparked a whirlwind of ethical concerns. Unlike traditional AI, which typically analyzes and makes predictions based on existing data, GenAI creates entirely new content – videos, text, audio, code and more. This creative power introduces a new level of risk,