Modern customer intelligence systems give managers the ability to track key success factors. This means they can make better decisions about the allocation of physical and financial resources and improve strategic planning. This blog post builds on previous articles about how customer intelligence can support marketing and discusses its integration
Process mining is an analytical method that can be used to improve business processes. It has been applied at hundreds of organisations across many sectors, including banking, manufacturing, telecommunications and health care. In each case, organisations have found that they have been able to reduce the time required to run
This episode covers one of the greatest challenges in Dutch data science: how to distribute €43 billion (no, that’s not a typo) among all Dutch health care insurers in a fair, equal and transparent way. To learn more, I visited the biggest health insurer of the country, Zilveren Kruis, and
Life phases Wild salmon spend the first phase of their lives in rivers, developing through stages as they make their way downstream to the estuary. Here they embark on the second phase of life, swimming in the open ocean and eventually returning to the river to spawn. Analytical models are
"Hello, Mr Kaiser!" Remember him? At least our dear German readers will: From the 1970s to the early 2000s he came to our living room before every newsreel. As the insurance representative of the nation, he embodied trust, closeness and fairness. Whether property, casualty or motor vehicle insurance, Günther Kaiser
I get asked a lot of questions by customers at all levels. They want to know how to solve their problems, and it is part of my role to help them find answers. The range of questions is extremely broad. Data scientists want to know how they can improve collaboration
New technologies promise to achieve what no politician has yet managed in the 70-year history of the UK’s National Health Service (NHS): improving patient care while simultaneously saving money. In the government’s 10-year-plan announcement this month, far-reaching new technological measures were announced. They demonstrate just how key digital transformation will
I Centri operativi di sicurezza (SOC) e le piattaforme di gestione degli eventi di sicurezza (SIEM) hanno rappresentato per anni un importante investimento per molte aziende, che ancora oggi considerano le tecnologie SIEM come elemento centrale della propria strategia di monitoraggio della sicurezza. La realtà è ben diversa e come
May you live in interesting times – or so the old Chinese curse goes. Well, we’re certainly doing that. In 2017, the global economy was firing on all cylinders, and things weren’t looking too bad. Since then, a mixture of protectionism, the Sino-US trade war and economic uncertainty has changed
The Economist magazine takes pride in its ability to provoke deeper thinking. One of its campaigns was to ask people to taste weird-looking foods, such as smoothies made from “ugly” produce that had been rejected by supermarkets. The idea was to stimulate participants to reassess what was important to them.
