Author

Per Hyldborg
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Head of Content & Communications

Per serves at the content & communications coalface for SAS in the EMEA . He is comfortable across the spectrum of expertise, from steering C-suite leaders on messaging strategy to mentoring new hires on the art of storytelling. Per’s writing reflects his ability to keep an open mind to new ideas while being faithful to underlying objectives.

Analytics
Per Hyldborg 0
Unleashing diversity

Diversity is a big topic in the press at the moment. In July, the UK’s BBC published data about pay, exposing a huge gender pay gap. But the question of diversity goes far beyond a simple pay gap. I caught up with Josefin Rosén to discuss how organizations can harness

Internet of Things
Per Hyldborg 0
Ahead of the IoT curve?

Opportunity is missed by most people, because it is dressed in overalls and looks like work. I believe this quote by Thomas A. Edison captures the last few months very well. Over the summer, the EMEA team has explored the maturity of IoT amongst major European companies. Here in this