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Analytics
Rachel Alt-Simmons 0
Cross-business strategies for analytics

How can you find and act on information hidden in customer interactions? How can you use this information to create profitable results and create a consistent customer experience? It’s not just about sales and marketing teams interacting with the customers anymore. The entire organization must align drive a good, consistent

Analytics | Customer Intelligence
Becky Graebe 0
Why you don't need a magic bullet

Yesterday at the SAS Global Forum Executive Conference, SAS Senior Director of Product Marketing Nelle Schantz moderated a panel discussion featuring Thomas Davenport, best-selling author and Director of the International Institute for Analytics; Charlene Li, founder of Altimeter Group and co-author of Groundswell; and Rom Hendler, Senior Vice President and

Analytics
Anna Brown 0
Data. What is it good for?

What is data good for? Absolutely nothing without the right people and the right tools, says Angela Watson, Vice President of Analytics at Overstock.com, an online retailer that offers brand-name merchandise at discounted prices. It’s common for organizations to have “analysis paralysis” where not all departments use data, analytics to

Analytics
Becky Graebe 0
They came, they saw, they conquered

It was not your average stage entrance. With a full Roman entourage and a majestic portable throne, SAS Global Forum 2011 Chair Debbie Buck, smiled broadly as she made her way to the stage in front of 2,500-member crowd at Opening Session. Her message for conference attendees: “In the words

SAS Events
Michele Reister 0
What happens in Las Vegas...

…will come home with you. This week, as many of you know, SAS Global Forum is taking place in Las Vegas. Many of our SAS Training Instructors are there teaching classes, presenting papers, hosting workshops and answering your questions in the Demo Hall. We hope the knowledge you learn at

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