Blogs

Blogs

Analytics

Find out how analytics, from data mining to cognitive computing, is changing the way we do business

Analytics

Ken KingNovember 18, 2010 0

Don’t take my word for it: analytics is hot

Analytics is the hot new buzzword at the TeleManagement Forum (TMForum). Because I am the Communications Industry Marketing Manager for SAS, you would expect me to return from last week’s TMForum Management World conference with tales about the importance of analytics in the telecommunications industry. But I'm not the only

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Analytics

Tapan PatelNovember 15, 2010 0

Analytics successes in full swing at Predictive Analytics World

Last month I attended the Predictive Analytics World conference in Washington DC. It attracted more attendees from last year with broad representation from multiple industries. The conference was kicked off by Eric Siegel’s keynote focusing on Five ways predictive analytics cuts enterprise risk. The gist of his presentation was to

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Analytics

Anne MilleyNovember 12, 2010 0

SAS training director on more and better analysis

Though this is a busy time of year for SAS’ Education Division with the second A2010 Analytics Conference in Copenhagen and the thirteenth M2010 Data Mining Conference both just recently completed, I had the opportunity to catch up with Bob Lucas, PhD, who oversees statistical training at SAS. Anne: Bob,

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Analytics

Alison BolenNovember 11, 2010 0

Two types of segmentation - and when to use them

Customer segmentation is a very basic component of most modern marketing strategies. The process involves dividing a customer base into groups of individuals who are similar in specific ways that matter in the context of your marketing programs. You can use segmentation to target groups effectively and allocate marketing resources

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Analytics

Vincent TalucciNovember 4, 2010 0

Who says you can't go home?

I recently returned from the 117th Annual Conference of the International Association of Chiefs of Police (IACP) held in Orlando, Florida. It was a tad surreal to be back with the association members and colleagues with whom I worked so closely for almost eight years when I called IACP my

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Analytics | Students & Educators

Lindia HarbaughNovember 4, 2010 0

Common Core Standards key to consistent student assessment

I recently had the opportunity to attend the VA Governor’s Education Summit “Innovate to Educate” was the theme throughout the summit. Speakers and panelists discussed both the challenges we face in today’s schools across America as well as innovative ideas and best practices being implemented in an effort to raise

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Analytics

Ken KingNovember 4, 2010 0

Don’t get mauled

In a classic Saturday Night Live skit back in the 70s, Dan Aykroyd portrays a man promoting his book about being mauled by a bear. Aykroyd says, “I want to emphasize – Never feed a marshmallow to a grizzly bear like this” He places a marshmallow partly in his mouth

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Analytics

Anne MilleyNovember 2, 2010 0

Clap your hands for business analytics

This is the second in my two-post interview series with Gert Laursen and Jesper Thorlund, authors of the book, Business Analytics for Managers: Taking Business Intelligence Beyond Reporting. Part one covered data visualization and the cross-functional purpose of business analytics. Here, we talk about analytic talent, measuring innovation and educating

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Analytics

Shelley Sessoms

Shelley SessomsOctober 28, 2010 0

Social media and mobility: advice on engaging consumers from Zappos

More than 30 Premier Business Leadership Series attendees gathered for a roundtable discussion of social media in retail. "Is Your Company Antisocial? How to Effectively Engage Consumers Through Social Media and Mobility," was hosted by Michelle Thomas, Senior Brand Marketing Manager at Zappos. She was joined by Lori Schafer and

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Analytics

Anne-Lindsay BeallOctober 28, 2010 0

My Macy’s: The science of localization

How do you maintain a local feel in a central organization of 810 department stores in 45 states? Speaking at The Premier Business Leadership Series in Las Vegas, Steve Nevill, Executive Vice President of Inventory Management and Support for Macy’s.shared how the retailer (which had $23.5 billion in sales in

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Analytics

Peter DorringtonOctober 28, 2010 0

Analyze early, analyze often and be totally transparent about your facts

Organizations have massive amounts of data at their disposal, yet they often fail to utilize it in any meaningful way. But analytics is enabling many firms to aggressively use their data in key business processes with impressive results. You have more information at hand about your business than ever before,

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Analytics

Anne-Lindsay BeallOctober 28, 2010 0

Six questions organization need to ask before embarking on business analytics

Jim Davis, SAS CMO’s keynote address at the Premier Business Leadership Series this morning was about anticipating and managing change, including these six questions all organizations need to ask: Where should we leverage business analytics? Any part of a business can benefit, but the payoff is greatest where you are

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Analytics | Customer Intelligence

Waynette TubbsOctober 28, 2010 0

Customer intelligence can help rebuild customer trust

Banks and bankers took a beating as a result of the recent financial crisis and recession. That beating wasn’t reserved for large Manhattan banks. Smaller community banks and regionals were painted with the same brush as the one used for those who nearly broke our global financial system – customers

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Analytics

Peter DorringtonOctober 27, 2010 0

A monster of a success

Monster.com was the pioneer in the online recruitment industry. To maintain its competitive advantage more than a decade later, the company has taken the data-driven road using research, business intelligence and predictive analytics. Jean-Paul Isson, Vice President of Global BI and Predictive Analytics at Monster Worldwide spoke today about how

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Analytics

Kelly LevoyerOctober 27, 2010 0

Ten steps to business analytics

At the Premier Business Leadership Series today, Paul Arsego of Northeast Utilities offered up these ten steps to advancing business analytics adoption – to a packed house of attendees. Given the standing room only for his presentation – and the attendance at this conference -- it seems that people are

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Analytics

Anne MilleyOctober 26, 2010 0

The human element of business analytics

I recommend the book Business Analytics for Managers: Taking Business Intelligence Beyond Reporting for managers who want a strategic view on what it takes to create ongoing value from data. To tap into more of the strategic thinking in this book, I asked authors Gert Laursen and Jesper Thorlund a

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Analytics

Leo SadovyOctober 20, 2010 0

Activity-Based Management: The gift that keeps on giving

In honor of the United Nations World Statistics Day (October 20, 2010), let’s not leave finance out of the party. In fact, let’s continue with our focus from last time on the analytical and decision support payback afforded by Activity-based costing, perhaps the most underappreciated finance tool for adding value

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Analytics

Anne MilleyOctober 14, 2010 0

A conversation with Predictive Analytics World's Eric Siegel

Anne Milley: Congratulations on the success of the now two-year-old and growing Predictive Analytics World (PAW) conferences! What's the best way to learn about the conference? Eric Siegel: Thanks! Well, there are overviews of Predictive Analytics World DC (Oct 19-20) and Predictive Analytics World London (Nov 15-16), but in fact

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Analytics

Brian WhittingtonOctober 12, 2010 0

The role of a government vendor in a recession

It is inspiring for me to see the determination of government employees working to provide us the level of service we have all grown accustomed to even in the midst of "The Great Recession". I don’t need to tell you that the need for government services goes up dramatically during

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Analytics

Chuck EllstromSeptember 27, 2010 0

All Government is Local

We have all heard the old axiom that all politics are local. Recently, I have been in discussions about international responses to major disasters, Specifically, the floods in Pakistan, Haitian earthquake and Indonesia tsunami of 2004. In each of those cases, there were massive international responses to the crisis. Numerous

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Analytics

Rick WicklinSeptember 3, 2010 0

Hello, World!

When programmers begin learning a new computer language, the first program they write is often one that prints the text “Hello, World!” Successfully writing a Hello World program assures the programmer that the software is successfully installed and that all necessary features are working: parsers, compilers, linkers, and so on.

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Analytics

Jonathan HornbyAugust 20, 2010 0

3 steps to value realization

Very interesting article on “The challenge of change” in the 3Q 2010 issue of sascom magazine. Renee Nocker, the director who leads the business analytics effort at CPG giant Kimberley-Clark Corp., shares her insights on value realization. Contrary to popular belief, technology is only one element of transformation. Surrounding the

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Analytics

Vincent TalucciAugust 18, 2010 0

Preventive Policing: Honoring the Past by Predicting the Future

In 1829, Sir Robert Peel laid the foundation for the modern day professional police force. In shaping the conceptual framework for policing, Peel put forth: “The basic mission for which the police exist is to prevent crime and disorder.” While Peel described a proactive ideal, many police agencies are struggling

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Analytics | Data Management

Kristine VickAugust 16, 2010 0

Centers of Excellence 101: How to maximize knowledge from BI and analytical resources

It's webinar time again! This hour session is designed for business analysts, directors of analytics and BI, and business users on the topic of Centers of Excellence. This live "101" webinar will take place live on Aug. 18, and it's the fifth installment in the 2010 Applying Business Analytics Webinar

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Analytics

Kristine VickAugust 12, 2010 0

Do you 'like' SAS Analytics? Show it now on Facebook

A new SAS Analytics Facebook page helps customers, prospects, partners and employees connect via a larger online community. As part of our efforts to reach out to customers and raise awareness about analytics, we created a SAS Analytics Facebook page, and it's ready for you to "like." What's to "like"?

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Analytics

Brian WhittingtonJuly 13, 2010 0

If your agency is not using advanced analytics, why not?

I come across many government agencies that are tackling very important issues (i.e. fraud & improper payments, bio-surveillance, patient outcomes, etc.) using rules, basic analytics and intuition. These are techniques that have been used successfully for years especially when government was smaller, the dollars involved were less significant, and the

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Analytics

Kristine VickJuly 9, 2010 0

Planning for the KDD data mining event

Several of us at SAS are gearing up for the 16th annual ACM SIGKDD conference on Knowledge Discovery and Data Mining. If you are not familiar with this, it is the premier international forum for data mining researchers and practitioners from academia, industry, and government to share their ideas, research

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Analytics

Kristine VickJuly 1, 2010 0

Hands-on predictive analytics

Plans are underway for a day of getting dirty with data! My SAS colleagues, Tapan Patel and Wayne Thompson, along with workshop host Dean Abbott, President of Abbott Analytics, are hosting a Hands-On Predictive Analytics Workshop on October 18th. This session is one of several workshops that kick off the

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Analytics

Alison BolenJune 28, 2010 0

Bringing the future to the present

~ Contributed by Jens Olivarius ~ Wednesday at The Premier Business Leadership Series in Berlin, Futurist Thornton May challenged a group of international business executives with this question: Has the way people think about analytics changed over time? The response was a resounding yes, but for several different reasons. Yes,

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