Tag: authors

Judi Rourke 0
Branded! Winning Retailers in the New Digital World

Contributed by Bernie Brennan and Lori Schafer Everywhere you look, people are using social media to share their views about brands, often from their mobile devices, in a store aisle, or while “checking in” at a location with an app like Foursquare. We now live in a new world of

Kirsten Hamstra 0
SAS Authors Answer!

Have you ever wanted to ask your favorite author why they wrote their book? I recently had the opportunity to interview several of our authors and ask them a series of questions that we are introducing in a new video series called SAS Authors Answer! Over the next few weeks,

Julie Platt 3
From Sweet Tea and Biscuits to Rock Stars

My grandmother was a great cook. When we would visit her in South Carolina, we spent hours on her porch enjoying wonderful meals accompanied by vats of iced tea. Now, my memories of her and those meals are captured in her Junior League cookbook that was passed on to me,

Frank Leistner 0
Mastering Knowledge and the Writing Process

My book named Mastering Organizational Knowledge Flow is out. It has been quite a journey from reading an internal article on John Kohl's book The Global English Style Guide that gave me the last little kick to finally get going, to the point when I had my first copy in

George McDaniel 1
'Tis the season

This is surely an exciting season, not just because Santa’s on his way and there’s a new year around the corner, but also because an exciting new book from SAS Press has just been published. Veteran SAS Press author Sandra Schlotzhauer has followed up her Elementary Statistics Using JMP and

Shelley Sessoms 0
A Busy Year

My primary job with SAS Press is to acquire new books. I do this by talking to customers about their use of SAS…whether it’s on the phone, via email or during conferences and trade shows. There are many SAS customers, and many people interested in writing about their experience. Take