Shelley Sessoms is a Sr. Digital Marketing Specialist in the Customer Engagement Marketing division at SAS. She manages several communities on the SAS Support Communities and also curates the SAS Learning Report and SUGA Download newsletters.. During her 20 years at SAS, she has written numerous customer-facing communications, as well as helped close to 100 employees and customers become authors through the SAS Press program.
Over the years, we have published a good variety of statistical books. SAS for Mixed Models is one of our top sellers, as is Categorical Data Analysis Using SAS and SAS for Linear Models. And our books on survival analysis and logistic regression by Paul Allison are always a big
Last month, a question came in via an earlier blog post. Peter Timusk, a reader of SAS books and potential author, asked Emmett Cox how to be seen as the expert you are by writing a book. Emmett was more than happy to answer Peter’s question. “First pick a topic that
I travel to many conferences throughout the year, and I’ve heard a lot of keynote speeches. Many of them stick with me for a few hours. But one speech I heard three years ago stuck with me for weeks. And then I heard it again at a regional conference. I
Being an author can be a tough gig. Lots of writing, reviews, edits, cover approvals…the list goes on and on. But often the good times outweigh the tough times. And we’re so lucky that many of our authors have written more than one book for SAS Press. One such author
Those of you who read these posts regularly might remember I planned to attend Analytics 2013 in London. I did get to attend, and am back in the states (though not fully adjusted to the Eastern time zone). This was a wonderful conference. Three great keynote presentations, over 40 analytical
Writing, editing, galley proofs, indexing, cover design…it all takes time. The logistics of getting a book published can be tough when you’re sitting across the room from each other. What happens when you’re across the world from each other? That’s the topic of this month’s blog post. Technology makes the
Analytics 2013 is the educational conference for data analysts to learn about the latest technology and advances in the field of analytics. The next conference is set for June 19-20 in London, and I am excited to be attending this year. In fact, this will be my very first international
Developing a new concept for a book can be daunting, but it can also be very rewarding. Think about The Little SAS Book. I bet Susan Slaughter and Lora Delwiche didn’t know they were stumbling on a huge hit when they created that format. I love to see authors create
Welcome! It’s time for another installment of the Book Writing Business. We’ve talked about the writing aspect and how it can help one’s career. Some people feel overwhelmed at the thought of writing a book. But sometimes the actual writing of the book is the easy part. The tough part
Where do you go when you want to mix and mingle with like-minded folks? Where do you go when you want to share best practices and talk about the latest advances in software? If you’re a SAS user, the answer is SAS Global Forum in San Francisco. And while in
