Did you know: For 13 percent of car buyers a new vehicle without internet access is a no-go? Obviously, no-go means no-buy. Thirteen percent! If I have ever seen a market demand, it is this. For sure, the industry will respond to that. The management consulting company Bain even expects
Companies like Amazon, Netflix, Zappos and Pandora have changed what consumers expect from a brand – they want brands to “know” what they want before they ask for it. To provide those kinds of personalized products and services, brands have to collect and analyze huge quantities of customer and industry
In a city built on hedging your bets, it is fitting that the Analytics 2014 conference kicked off Monday in Las Vegas with a look at all the unscientific ways people try to predict the future. John Elder, Founder and President of Elder Research, Inc., entertained the audience with examples of how
Europol, the law enforcement agency of the European Union, in its recently released 2014 Internet Organized Crime Threat Assessment (iOCTA), cited a report by U.S. security firm IID that predicts that the first “online murder” will occur by year end, based on the number of computer security system flaws discovered
How many times a day do you search (or “Google”) how to do something with a product, the best ways to perform “X,” or for help with a problem? Chances are it’s a lot, and when you do, you likely land on a forum where your peers have posted answers
I recently caught up with Dr. Tom Davenport, analytics thought-leader and author of Big Data @ Work, in Dublin, where we talked about big data, the Internet of Things and Hadoop. I'll be sharing the conversation here with you in two parts. You'll find part one below, and you can check
This post is a nod to one of my favourite plays, The Importance of Being Earnest by Oscar Wilde. As the title ‘Data Scientist’ becomes more common, what can we gain about the importance of titles and labelling from this century old play? For those that haven't read it, the
The rise of analytics and big data presents a once-in-a-generation opportunity for organisations to put themselves at the cutting edge, to create a competitive advantage by developing a culture of analytical success within their organisation. Yet most seem unable to grasp the opportunity that is within their reach. Eric Hoffer
I’ve written about using text analytics to capture comprehend and act on the voice of the customer on this blog before. Recently, I recorded a short presentation that outlines how text analytics provides insight from all of the customer experience data that you collect, not just review data from social
After attending the SAS Day at Texas A&M University on Oct. 2, I came away with a new perspective on some of the different educational offerings to help fill the analytic talent gap (which according to studies and research continues to grow). In essence, there is a yin and yang of
