We have spent a good deal of time at the Analytic Hospitality Executive advocating for the value of big data for hospitality. Just a few months ago, for example, I wrote a two part series on how Big Data was a “big opportunity” for hotels and casinos. Our goal at
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![Transparency and the Information arms race](https://blogs.sas.com/content/sascom/files/2015/04/fieldmuseumchicago_fullsize_story2-702x336.jpg)
You are going to be spending proportionately more of your IT budget on security than you have previously spent or ever wanted to spend. Why? Because you and everyone else on this planet is engaged in the still early stages of an escalating information arms race, that, while you didn’t
![Avoiding the pitfalls of multi-channel customer engagement](https://blogs.sas.com/content/sascom/files/2017/01/Analytics-1-702x336.png)
It seems like everyone is searching for ‘best practice’ these days. We are constantly looking to learn from what is being held up as good, leading and perhaps even the best itself. While this is a valid exercise, I believe we are missing an opportunity to take a closer look
The gaming business moves fast. Casinos serve a multitude of entertainment options to thousands of patrons 24 hours a day, a pace that results in a myriad of interaction points with their patrons. Competition in this service industry is fierce. If patrons at a casino do not feel that
![Three ways to improve your analytics architecture](https://blogs.sas.com/content/sascom/files/2017/01/Analytics-1-702x336.png)
Do you “buy and build as you go” with your analytics architecture? Most companies do, and have for decades. The result is a heterogeneous environment for analytics with a variety of hardware, software, databases and analytical applications used in silos. There’s tremendous duplication of data and inconsistency in the analytical
![Data preparation and cleansing for personal analytics](https://blogs.sas.com/content/sascom/files/2015/04/location_missing_fixed-702x336.png)
In part 1 of this series we looked at how to acquire personal data from the Internet of Things for our own exploration. But we found that the data was not yet ready for analysis, as is usually the case. In this part, we will look at how we can use SAS
![In Texas at SAS Global Forum = Big conference + Big Education presence](https://blogs.sas.com/content/sascom/files/2015/05/SGF2015-UserGroup-Blog-Promo-275x115.jpg)
Everything’s bigger in Texas and that definitely held true at SAS Global Forum 2015. The conference was bigger and busier than ever, especially for the education industry. There were so many amazing presentations and announcements, that you may have missed a few -- here are the highlights. We had a several customer presentations on SAS Visual
![Visualizing your personal analytics with SAS](https://blogs.sas.com/content/sascom/files/2015/04/2015-04-15-12.49.52-702x336.jpg)
Have you noticed how your smart phone seems to know everything about you? Where you live, where you work, and even how long your daily commute will take! A lot of that information is generated by your daily activities while using your connected devices. There is much to be found by analyzing the
![Retailers see checkout analytics pay off with Toshiba partnership](https://blogs.sas.com/content/sascom/files/2015/05/78771236-702x336.jpg)
On Monday, SAS announced the beginning of a new era with its Toshiba Global Commerce Solutions OEM partnership. This is the first time SAS has provided its technology for an equipment manufacturer to wrap into its solution to help retail customers gain the benefits of advanced analytics. We always ask
![Don't make this mistake with new equipment Internet of Things](https://blogs.sas.com/content/sascom/files/2015/04/IoT-icon-502x336.png)
By now, we have all heard about the Internet of Things (IoT), or the Industrial Internet. Across industries, organizations are attempting to instrument and measure all critical business systems and assets in an effort to drive improved production and service delivery. It is estimated that by 2020, companies will spend