English

Artificial Intelligence | Fraud & Security Intelligence | Innovation
Marinela Profi 2
Understanding the components of an AI agent: A five-step life cycle

AI agents are the tech trend of the moment. It is promising to reshape industries, streamline operations, enhance customer experiences and drive smarter decision-making in ways we couldn’t have imagined just a few years ago. As businesses, leaders, and innovators, it’s vital to understand how these systems actually function, not

Customer Intelligence | Data Management | Innovation | Marketing
Amy Dyson 0
Building customer trust: Balancing privacy and personalization

In today's digital age, marketing technology (MarTech) plays a crucial role in how businesses engage with their customers. However, the success of truly contextual customer engagement hinges on one fundamental principle: trust. Building and maintaining customer trust is essential for long-term business success, as it fosters loyalty and contributes to

Analytics | Artificial Intelligence | Predictions
Seema Rathor 0
Customer experience in banking: Change is the name of the game

The rise of digital banking, driven by tech-savvy consumers, has permanently transformed the financial services landscape. Both individuals and businesses now demand seamless, user-friendly experiences, to manage their finances effortlessly across multiple platforms. Generational shifts in expectations Younger generations, including Gen Z and Millennials, have distinct financial expectations compared to

1 10 11 12 13 14 165