The digital age has fundamentally changed how brands and organisations interact with consumers. This shift has been a crucial part of the Third Industrial Revolution and helped spark the era of consumers sharing their data with different organisations. But now organisations are heralding the Fourth Industrial Revolution, and data is
Electronic health records (EHRs) and the overall advancement of information technology have produced a tsunami of data that must be stored, managed and used. Some had naively hoped that EHRs would bring a simpler, more streamlined industry. Instead, we’re finding that the delivery and management of health care is more
What would happen if we could ask any type of scientific or clinical question about patients, and then go out and find the data to answer our questions? With "real-world data," we can do just that. Real-world data is all medicinal product data that comes from real-life patients. In contrast,
I've been reflecting on my life and career recently and was amazed to discover that I just hit 30 years of working with industrial and manufacturing applications. While it’s a bit tough to admit my age, I’m quite happy with my career and have enjoyed manufacturing and industrial applications. I
Consumers want content 24 hours a day, seven days a week, all around the world. It's a tall order for media & entertainment (M&E) companies and a 180 degree shift from days past. How do they provide enough content to meet demand? Audiences are binge watching over-the-top (OTT) programming, creating
Analytics provides better insights into why something happened, or helps provide decision makers with information about what will happen in the future. That allows organizations to act now to improve outcomes instead of reacting to events after they happen. But it takes more than analytics alone. Achieving this level of
In recent healthcare blogs I’ve looked at the need to drive more value from the UK’s National Health Service (NHS) and how this relies upon the ability to make decisions based on robust, data-driven insights. But what value will these decisions have if they're not founded on a mature data
The study of social networks has gained importance over the years within social and behavioral research on HIV and AIDS. Social network research can show routes of potential viral transfer, and be used to understand the influence of peer norms and practices on the risk behaviors of individuals. This example analyzes the
Utility leaders are struggling with a world that's quickly changing and barely recognizable from the one they knew growing up. Many of the old assumptions are gone, and the business model upon which careers have been built is on the verge of disappearing. So what does the internet of things
Open. The very word evokes a sense of happiness and possibility. When you’re hungry at an odd hour and everything around you seems to be closed, that lone neon sign glowing in a restaurant window is a most welcome relief. When a shop or service you’ve longed for finally builds
