The lines at clinics, hospitals and pharmacies seemed endless. My people, the people of Datapolis, were growing wearier by the day… The targeted, on-time communications intended to inform citizens about new healthcare options and relieve stress on the system were arriving late, or being delivered to the wrong consumers. And
Many companies are using Hadoop to manage big data – Macys.com is one example. In the video below Kerem Tomak, Macys.com Vice President of Marketing Analytics, talks about the tangible benefits of using SAS/ACCESS Interface to Hadoop, including the speed and efficiency to see insights from mountains of data. You
Given the increasing role of analytics, are HiPPOS going the way of the dinosaur? According to the recent research from Harvard Business Review Analytic Services, the answer is yes and no. Perhaps you’ve heard of the term HiPPO (Highest Paid Person in the Organization or Highest Paid Person’s Opinion) –
Who inspires you in the analytics arena? Is it a specific analyst or an analytically minded company? Or, like Tom Davenport describes below, maybe it's the GM of a professional sports team. We asked our Premier Business Leadership speakers and some of our Facebook friends to tell us about the
As I mentioned in my last blog post, Analytics 2012 will offer you opportunities to hear from a few of our valued partners, including Teradata, who will be hosting three roundtable discussions that are sure to satisfy your analytics appetite: The Analytic Challenges of Unstructured Data Considerations for Determining Analytic
Are you using the same tired KPIs as your competitors? Have you forgotten to tie metrics back to the customer? Are you waiting until later to calculate ROI for your latest analytics projects? If you answered yes to any of these questions, you might be measuring the wrong things. Read
Goha, an Egyptian male folk character, has been often used to convey wise nuggets in the fashion of Aesop's Fables, with a satirical twist. So Goha was once found, at his wits end, looking for his donkey. A passer-by notices his befuddlement and the following dialogue ensues. - "Goha, what's
The League of Analytic Heroes is growing. With the addition of each new member, we are better able to combat the chaos of big data. Illumino and Magnacomm are eager to welcome their newest team member. Keep your eyes on www.analyticheroes.com for his arrival. He's already got his eye on
Wouldn’t it be great if we could predict the future? As a kid, I liked to write sci-fi stories. I wrote stories about what the year 2000 would be like: flying cars, robots, and talking dogs. OK, I won’t admit what year I was actually writing these stories, but back
What do SAS technology partners think about the “big data” craze? Is it real or hype? And if it's real, what skills do you need to embrace big data opportunities? At our upcoming events, Analytics 2012 and The Premier Business Leadership Series, you’ll get the opportunity to ask these questions of our partners in
