Analytic benchmarking against a virtual oil portfolio

Volatility. It’s a business reality for energy market participants and it’s been a wild ride for the oil marketing business over the past few weeks. How has your energy risk data helped you navigate the recent increase in volatility and precipitous price drop? This month, we are launching a recurring […]

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Exploring athletic data down to the individual stroke

Since my opening blog post about our new partnership with British Rowing and the GB Rowing Team, I’ve had a deep dive into their data, and we’re now close to our first key milestone – having all the data about a rower in a single location, so we can then […]

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Full size visual analytics power for any size budget

Imagine that you’re a large retail firm, in need of projecting sales for the next few months. With the right analytical solution, it can literally take just seconds to have a forecast in place. You drag and drop some variables and can figure out exactly which ones are underlying factors […]

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Is big data really better?

Recently, I was reading an online article about predictive modeling and "big data."  Its premise was to determine whether the use of big data actually led to more accurate and meaningful predictive models and forecasts.  After citing numerous external examples and internal tests that the authors had compiled, it stated […]

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Path analysis with SAS Visual Analytics

Introduction Understanding the behavior of your customers is key to improving and maintaining revenue streams. It is a an important part when crafting successful marketing campaigns. With SAS Visual Analytics 7.1 you can analyze, explore and visualize user behavior, click paths and other event-based scenarios. Monitoring the customer journey by visualizing […]

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World Cup: Complete; Data visualizations: Endless

We’re not sure about you, but we just had the most thrilling, suspenseful, and fun month we’ve had in a while. The 2014 FIFA World Cup may be over, but we’re still amazed by not only the game outcomes and level of athleticism, but also by the wealth of interesting […]

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Data visualization dos and don’ts

Data visualization tools are a great way to create impactful reports.  A well designed report can give users an understanding of their data quickly and easily.  And with tools like SAS® Visual Analytics, users can now quickly visualize and understand vast amounts of data.  However, with all the visualization options […]

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Three visualization mistakes to avoid

Do you ever look at a chart or graph and think about what it’s really trying to reveal? All the time, right? Visualizations are useful because they allow us to analyze information much quicker than if we were to look at the raw data by itself. I say this with […]

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May the Fourth Be With You!

I'm an avid Star Wars fan, and am cautiously optimistic about what J.J. Abrams intends to do in Star Wars VII. The cast for the movie was revealed earlier this week, and today is May the Fourth, an unofficial Star Wars holiday. You might be asking yourself what any of […]

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Everyday visual analytics

Imagine you're a business analyst who just discovered a pattern or trend that could significantly help your organization. What do you do next? You share it. Using SAS® Visual Analytics, you've published your results to the Web and mobile device before, but this time you'd rather work with your findings in […]

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