Customer Intelligence

Learn how marketing analytics is redefining the customer experience

Customer Intelligence
0
SAS Global Forum Executive Conference: Marketing Success in a World of Empowered Consumers

Panelists (left to right):   Deb Orton, SAS, Moderator Brad Fiery, Vice President, Database Marketing and Analytics, The Lacek Group Heather Valteris, Vice President Database Marketing Center of Excellence, GE Capital – Retail Customer Finance Theresa Kushner, Director, Integrated Customer Intelligence, Cisco Systems Jim Foreman, Director of Circulation and Analytics,

Customer Intelligence
0
SXSW: The Big Themes

Here, not a moment too soon, is a more-or-less random recollection of the big ideas and trends I witnessed at South by Southwest Interactive. Location-based applications were predicted to have the biggest hype, and that was borne out. These are applications, primarily for mobile devices, that let you "check in"

Customer Intelligence
0
My first unconference

I went to my first unconference this past weekend, AnalyticsCamp, held at the Kenan-Flagler Business School at UNC-Chapel Hill. I really enjoyed the format. For those of you unfamiliar with the unconference/barcamp model, there's no schedule in advance. Speakers propose their sessions on a wiki, then on the day, they

1 32 33 34 35 36 37

Back to Top