Blogs

Customer Intelligence

Learn how marketing analytics is redefining the customer experience

Carolina PereiraJune 6, 2024 0

FEBRABAN TECH 2024: confira agenda de palestras do SAS

Neste ano, mais uma vez o SAS participará do evento FEBRABAN TECH, que acontece de 25 a 27 de junho, em São Paulo, no Transamérica Expo Center. Levaremos ao evento as últimas novidades de dados e IA para o setor financeiro, com uma novidade: dez palestras no estande sobre os

Brazilian Portuguese

Banking | Insurance

Customer Intelligence | Machine Learning

Jonathan MoranMay 2, 2024 0

4 ways the crumbling cookie could improve customer experience

Well, there's another plot twist in the Google third-party cookie deprecation saga. After years of banter and shifting deadlines, Google has decided to abandon its plans to phase out third-party cookies from Chrome. What does this mean for marketers? Even though third-party cookies aren't being removed, Google is planning to

English

Hospitality | Retail

Analytics | Customer Intelligence | SAS Events

Alison BolenApril 23, 2024 0

Ten commandments for building digital relationships from Jyske bank

Digital banking, big tech and data privacy are all contributing to a shift in the Scandinavian banking scene, according to Tom Palving, Center of Excellence Lead for Digital Communication and Sales Loyalty at Jyske Bank. As a result, says Palving, traditional banks are facing a number of challenges, including: Customers

English

Banking

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