When companies invest in AI, the first question often asked is: “What’s the ROI?” It's a fair question – but often the wrong one, at least in the way it's traditionally framed. In the early 2000s, no one could give you an ROI calculation for building a website. But they could
Una de las preocupaciones constantes de toda compañía es desarrollar un ROI (Retorno de Inversión) positivo, es decir, tener la certeza de que las acciones realizadas como parte de la estrategia de negocio serán rentables. Por ello, diversos organismos de innovación empresarial han decidido implementar herramientas que permiten a las
The fourth and final post in the series about a state government center of analytics concentrates on the big question – what value does analytics bring to business? (Links to previous entries are at the conclusion of this post.) While this “show me the money” question can be answered in
