Tag: business analytics

Analytics
Peter Dorrington 0
A monster of a success

Monster.com was the pioneer in the online recruitment industry. To maintain its competitive advantage more than a decade later, the company has taken the data-driven road using research, business intelligence and predictive analytics. Jean-Paul Isson, Vice President of Global BI and Predictive Analytics at Monster Worldwide spoke today about how

Analytics
Kelly Levoyer 0
Ten steps to business analytics

At the Premier Business Leadership Series today, Paul Arsego of Northeast Utilities offered up these ten steps to advancing business analytics adoption – to a packed house of attendees. Given the standing room only for his presentation – and the attendance at this conference -- it seems that people are

Analytics
Anne Milley 0
The human element of business analytics

I recommend the book Business Analytics for Managers: Taking Business Intelligence Beyond Reporting for managers who want a strategic view on what it takes to create ongoing value from data. To tap into more of the strategic thinking in this book, I asked authors Gert Laursen and Jesper Thorlund a

Analytics
Kristine Vick 0
Planning for the KDD data mining event

Several of us at SAS are gearing up for the 16th annual ACM SIGKDD conference on Knowledge Discovery and Data Mining. If you are not familiar with this, it is the premier international forum for data mining researchers and practitioners from academia, industry, and government to share their ideas, research

Analytics
Alison Bolen 0
Bringing the future to the present

~ Contributed by Jens Olivarius ~ Wednesday at The Premier Business Leadership Series in Berlin, Futurist Thornton May challenged a group of international business executives with this question: Has the way people think about analytics changed over time? The response was a resounding yes, but for several different reasons. Yes,

Analytics
Peter Dorrington 0
Tom Davenport’s masterclass for executives

On Wednesday the 23rd June, Tom Davenport, best-selling co-author of Competing on Analytics and Analytics at Work and President's Distinguished Professor at Babson College, led a masterclass of 20 business leaders in examining how organisations go from being analytically impaired to analytical competitors. In Tom’s view, most companies have massive

Analytics
Kristine Vick 0
Forecasting 101

Next up in the SAS Applying Business Analytics Webinar Series is Forecasting 101! This Webinar is appropriate for anyone involved in the creation, review or utilization of forecasts: demand planners and forecast analysts who generate forecasts; managers in sales, marketing, finance and operations; and executives who oversee the forecasting and

Analytics
Anna Brown 0
Personal business analytics

While reading a datadoodle blog post, Self tracking is business intelligence, I was taken back to my days in the advertising and PR agency world. The blog references Peter Drucker’s book, The Effective Executive that suggests tracking your day (or having your secretary do it) in increments of 15 minutes

Analytics
Peter Dorrington 0
Analytical marketing roadmap - part 1

In their book Analytics at Work; Smarter Decisions, Better Results authors Tom Davenport, Jeanne G Harris and Robert Morison describe a 5-stage process to becoming an Analytical Competitor. In this series of articles, I am going to describe my interpretation of what it means for CMOs to become analytical marketers,

Alison Bolen 0
Three tips for bringing analysts and business leaders together

A number of the sessions at today's SAS Global Forum Executive Conference included discussions about how IT and business leaders can best collaborate on business analytics projects, or how analysts and business decision makers can best work together. In one panel I attended, "Retail and Manufacturing Analytics: Driving Business-Building Insights

Analytics
Alison Bolen 0
Talking about analytics

In a recent Datamation article, "Business Intelligence Software and Predictive Analytics," Jeff Vance asks, "What exactly is predictive analytics?" His answer, in part: "Take traditional business intelligence, combine it with data mining and add on statistical analysis and you have predictive analytics. Math geeks will squabble over the nuances, say,

Analytics
Leo Sadovy 0
Unique business models, but common problems

Twenty-four sessions, twenty-four speakers, twenty-four different topics over just two days, and I didn’t just sit through the convention as a participant, no, I moderated the entire two day event as its Chairman. The Financial Forecasting and Planning Summit, organized by the IE Group, and held at the DoubleTree Mission

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