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Shelly Goodin
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Social Media Specialist, SAS Publications

Shelly Goodin is SAS Publications' social media marketer and the editor of "SAS Publishing News". She’s worked in the publishing industry for over thirteen years, including seven years at SAS, and enjoys creating opportunities for fans of SAS and JMP software to get to know SAS Publications' many offerings and authors.

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Putting the “Zap” into Zocial Media

Contributed by Bernie Brennan and Lori Schafer Can you name a retailer that opens up its offices to the public for daily tours—and makes them entertaining, energizing, and just plain fun? We can. This same retailer prides itself on its ten core values, including creating “fun and a little weirdness.”

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Software Documentation Through the Ages

Contributed by Bruce L. Stegner, Ph.D One of my favorite lines from the old Laurel and Hardy movies was “Well, here’s another fine mess you’ve gotten me into.” This memory came to me as I was thinking about documentation today compared to pre personal computer days. This point of view

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Getting the most out of user group events

Contributed by Bruce Stegner, Ph.D, Executive Consultant I am new to this blog and to social networking via electrons. I have been to a fair number of SAS gatherings and have been reflecting on various aspects of them. I thought it might be a good idea to focus on people

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Meeting the Authors of JMP Essentials

Last week, I got a chance to meet up with authors and San Francisco JMP colleagues Curt Hinrichs and Chuck Boiler while they were in Cary, NC, on business. Despite their super hectic schedules, they kindly agreed to get together at 8 a.m. in the lobby of the swanky Umstead

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SAS Summer Reading

Contributed by Lou Metzger, Manager, SAS Publishing Sales The way to a man’s heart is through his stomach. In my case, truer words were never spoken. When I was first married, I won a small sum and spent some of the winnings on an excellent cookbook for our new family.

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My Favorite College Textbook

Contributed by Angela Hall, Technical Architect Wait, what? Doesn’t everyone have a favorite college textbook? Maybe I’m that much of a SAS geek, my favorite college text is sitting right next to my desk & has ever since I left college. Coffee stains, battered edges, sticky notes around the top

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The Business Forecasting Deal

Contributed by Mike Gilliland, Product Marketing Manager Having a job in business forecasting is sort of like being in county lockup – only without the benefit of cuddly bunkmates and weekly delousing. Most of those in the job want out, and those who remain in the field possess psychological maladies

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Planting the seeds in keyed order

Contributed by Michele Burlew, president of Episystems Inc. and SAS Press author My SAS writing adventure this summer is a new book that will cover hash object programming. It won’t be very long, maybe 100 pages, and it will have lots of examples. As a longtime SAS programmer, I was

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