![Where are we today with big data analytics?](https://blogs.sas.com/content/sascom/files/2012/10/LinkAnalytics-576x336.jpg)
Bill Hakes, CEO and Co-founder of Link Analytics, is on a mission to get people excited about big data and big data analytics. Speaking to a room full of statisticians, analysts and mathematicians at the Analytics 2012 conference in Vegas, he says, “Our mission should be to get the marketers,