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Advanced Analytics
Fabian Ducheyne 0
Meeting citizens’ expectations: How AI can help governments

Adopting analytics and AI in the public sector is changing how governments make decisions. Technology improves the efficiency and transparency of work processes, positively impacting service delivery to increasingly demanding citizens. However, many government organizations still need help fully embracing a data-driven culture. The Covid-19 pandemic is one of the

Analytics | Artificial Intelligence | Innovation
Jonathan Moran 0
How integrating generative AI with SAS Customer Intelligence 360 helps modern digital marketers

Generative AI models have existed since the 1950s, but only in recent years have their application in marketing gained significant attention and media coverage. The impressive abilities of generative AI, particularly in content generation, have sparked excitement within the industry. However, the larger question that arises is: How can generative

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence
Felipe Nonato 0
Media continues to be a generations game

In the ever-evolving landscape of media, understanding how different generations consume content is crucial. Deloitte's report on Digital Media Trends 2023 sheds light on these generational disparities, highlighting a clear shift towards online experiences among younger audiences. This trend presents both challenges and opportunities for businesses, as they grapple with how

Machine Learning
Marinela Profi 0
4 strategies to optimize costs of large language model deployment

While large language models (LLMs) have become synonymous with advanced AI capabilities, their integration into various business and technological domains is often accompanied by significant costs. These costs arise from the extensive computational resources required for training and running these models. However, traditional natural language processing (NLP) techniques offer a

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