Learn how marketing analytics is redefining the customer experience
![Innovation, customers and real-time requirements Hidden Insights: Innovation, customers and real-time requirements - SAS](https://blogs.sas.com/content/hiddeninsights/files/2019/12/nordwood-themes-q8U1YgBaRQk-unsplash-702x336.jpg)
I caught up with Ioannis Tsiliras, Director at OTE-COSMOTE, to discuss innovation, real-time and customer contact.
Learn how marketing analytics is redefining the customer experience
I caught up with Ioannis Tsiliras, Director at OTE-COSMOTE, to discuss innovation, real-time and customer contact.
A tecnologia moderna mudou a maneira como as marcas e os consumidores se conectam. Como será a experiência do cliente em 2030? De que forma vão as marcas evoluir para satisfazer as expectativas dos futuros consumidores? Estas são algumas das questões abordadas num estudo recente intitulado "Experience 2030: The Future
A major UK insurance company used text analytics to categorise complaints.
#Amazon forced retailers to find new ways to attract their customers. How can artificial intelligence help #retailers to adress their group?
SAS study (i.p. w. Harvard Business Review, Accenture, Intel) to learn more about how companies are enhancing their business.
A relação do SAS com o Banco Totta & Açores – que entretanto se fundiu com o Banco Santander, dando origem ao Banco Santander Totta, uma das maiores instituições financeiras a atuar em Portugal – data de 1998, com sete users PC e a implementação do SAS Warehouse Administrator. Nos
Taking a decision is easy. However, living with the outcome might be problematic because every decision is a choice that leads us to an action that will affect others. And trust – what about this elemental human feeling? As children, we trust our parents. This kind of trust forms the
In my previous post, “Why personalising the student experience is critical to higher education’s viability," we examined the role customer intelligence can play in driving value for universities and students across the higher education journey. Specifically, analytics has a vital role to play in helping decision makers, particularly marketers, to
A relação do SAS com o Banco Comercial Português – cujas atividades das operações bancárias se desenvolvem atualmente sob a marca Millennium bcp – começou em 1995, com 5 utilizadores PC Windows. Hoje, passados 24 anos, continuamos junto do maior banco privado português, com a missão de o ajudar a
Nous voulons mener des actions et mesurer leur impact - de manière scientifique. Pour évaluer la vitesse moyenne (d'une voiture) à mi-chemin d'une distance donnée, nous devrions marquer le point médian et utiliser un chronomètre. Pour mesurer la conversion générée par un catalogue imprimé et la comparer à celle d'un