Learn how marketing analytics is redefining the customer experience
Customer trust is the critical driving aspect for brands. Brands’ intention to gain more customer trust requires careful investigation of their processes against the trust cycle.
Cybercriminals are licking their lips at the prospect of businesses moving more of their services online. Machine learning can help your company keep the fraudsters at bay.
Customer experience is a team sport - insurance industry claims processing
And as survey fatigue kicks in, challenges in customer satisfaction and NPS scoring abound: will data be still representative or will it become increasingly biased?
Alors que certains annonçaient encore récemment la mort du commerce de détail en magasin, prédiction confortée par la croissance explosive d'Amazon, nous avons clairement vu se profiler une seconde vie des magasins en nous promenant dans les couloirs du Javitz Center de New York pendant la NRF 2020. Le commerce
This blog continues the conversation and about why innovations succeed or fail, and the importance of both timing and chance.
I caught up with Ioannis Tsiliras, Director at OTE-COSMOTE, to discuss innovation, real-time and customer contact.
A tecnologia moderna mudou a maneira como as marcas e os consumidores se conectam. Como será a experiência do cliente em 2030? De que forma vão as marcas evoluir para satisfazer as expectativas dos futuros consumidores? Estas são algumas das questões abordadas num estudo recente intitulado "Experience 2030: The Future
A major UK insurance company used text analytics to categorise complaints.
#Amazon forced retailers to find new ways to attract their customers. How can artificial intelligence help #retailers to adress their group?
