Author

Ashutosh Kumar
RSS
Presales Consultant, SAS North EMEA

Ashutosh Kumar is a seasoned professional with more than 14 years of industry experience in the space of marketing analytics and consulting. Currently working with SAS Institute North EMEA region to help organizations in planning their marketing communication processes and strategy, specially with SAS technologies. His experiences cover campaign designing and analysis, econometric and time-series modeling, constrained/unconstrained optimization in context of marketing problems. He has strong acedamics with M.Phil-Economics and MBA-Finance, and quantitative research background with published research papers in reputed journals. Ashutosh comes with more than 14 years of industry experience. His experiences cover campaign designing and analysis, econometric and time-series modeling, doing constrained and non-constrained optimization in context of marketing problems. He has two masters M.Phil, Economics and MBA, Finance. He has strong quantitative research background with published research papers in reputed journals.