In my last post, I talked to Anja Stolz, CMO of Commerzbank, about the importance of customer experience in banking, and how making human connections can be one of the most vital elements. This post continues our discussion, and explores Anja’s team’s experience of digitisation, and the lessons that they
Although artificial intelligence (AI) has been around since the 1950s, we are currently riding the peak of the Gartner Hype Cycle. Separating the reality from the hype has therefore become a challenge. There is no question that machines can automate more human tasks than ever before, but with this promise,
The democratisation of analytics is apparent when you consider who is involved these days. SAS has been doing statistical analysis for 40 years (without the aid of big data in the early days) and had algorithms for machine learning in its portfolio long before machine learning was a buzzword. In
Today it is possible to use freeform text from patient journals in data management to support healthcare professionals in their daily decision making. This blog post elaborates on how hospitals can automate their diagnostic coding to be more efficient, reduce errors, and improve quality and patient safety. This is the second blog
For many people, digital reality has permanently changed the way they buy things. With no limitations in accessing offers from different retailers, those who resist this trend are increasingly harder to find.
Ever dream of living somewhere that has free public transportation? Or the highest concentration of self-made millionaires? Maybe an area where every resident has the equivalent of five tennis courts of green space, and there are 84,274.6 km of walkways? You can have it all in West Perth! At least
Did you know that whether you own a car, and the colour of your car, can give some very interesting insights into whether you will pay your taxes? This may sound unlikely, but recent work with a European national tax office using some highly detailed data found some fascinating connections.
Karen, in our last talk we discussed the importance of a professionally organized Data-Quality-Management. Today I want to go in a little bit more detailed. Could you describe what is important implementing Data Governance processes? How should such a data governance process be designed? For an efficient data governance process,
With the spreading of artificial intelligence, advanced analytics tools have already conquered many areas of life. The SAS Analytics Day conference in Budapest (Hungary) examined the present status and the future potential of data science.
The banking industry is changing, and this seems to be having a particular effect in the marketing area. I caught up with Anja Stolz, CMO at Commerzbank in Frankfurt, to talk about how she sees her role, and the importance of customer experience as a marketing tool. What are your
