Mashable.com is a great place to keep up-to-date on the happenings in social media, and their @Mashable Twitter account is my personal social media canary-in-the-coal mine. Today they're warning us about a new Facebook scam centered around a video that promises to reveal the "truth" about Coca-Cola. If you click
Facebook has just announced a major change, which should come as no surprise to anyone, since they seem to enjoy messing around with things. This time they're changing the process for becoming a fan of a business or person (or concept, or beverage or highway exit - there are lots
I arrived in Austin mid-afternoon and got to the convention center in time for the first session on my list, "Do Cool Kids Leave When the Suits Arrive?" The discussion was led by John Biehler and Chris Heuer. I arrived a bit late for this session, having experienced what I'm
Jeff Cohen, a Triangle-area social media consultant and one of the brains behind the Social Media B2B blog, has put together a short PowerPoint presentation on his Slideshare page highlighting B2B companies that have created successful Facebook fan pages, with a summary of what makes each one good. It's an
There's a paradox in my involvement in social media that people who know me well will understand: Often I don't want to know what most people are thinking. For instance, the absolute nadir of human communication is occurring in the comments sections of YouTube and local news sites. I avoid
One of the conversations we've had most often at SAS around our participation in social media channels involves the control of our brand, or more accurately the realization that every company has come to in the last few years: We no longer control our brand. Our message is determined as
