Search Results: connected vehicles (40)

Analytics | Customer Intelligence | Internet of Things
Lonnie Miller 0
Could analytics improve electric vehicle adoption?

In August 2017, Britta Gross spoke about General Motors’ perspective on bringing electric vehicles (and their derivatives) to market. Her point of view reaffirmed GM's research on consumer awareness of electric vehicles (only 60 percent) and consumer adoption concerns with this emerging technology. She also revealed the portfolio of cars

Analytics | Internet of Things
Norm Marks 0
Competing and disrupting with analytics in Automotive

SAS recently held the Detroit Automotive Analytics Executive Forum to bring together leaders from the Industry. We heard from an experienced group of leaders on the future of the automotive industry, best practices for analytics success, innovative retail analytics, customer experience analytics, the connected vehicle, and competing on analytics. Following