Analytics

Find out how analytics, from data mining to cognitive computing, is changing the way we do business

Analytics
Chuck Ellstrom 0
All Government is Local

We have all heard the old axiom that all politics are local. Recently, I have been in discussions about international responses to major disasters, Specifically, the floods in Pakistan, Haitian earthquake and Indonesia tsunami of 2004. In each of those cases, there were massive international responses to the crisis. Numerous

Analytics
Rick Wicklin 0
Hello, World!

When programmers begin learning a new computer language, the first program they write is often one that prints the text “Hello, World!” Successfully writing a Hello World program assures the programmer that the software is successfully installed and that all necessary features are working: parsers, compilers, linkers, and so on.

Analytics
Jonathan Hornby 0
3 steps to value realization

Very interesting article on “The challenge of change” in the 3Q 2010 issue of sascom magazine. Renee Nocker, the director who leads the business analytics effort at CPG giant Kimberley-Clark Corp., shares her insights on value realization. Contrary to popular belief, technology is only one element of transformation. Surrounding the

Analytics
Kristine Vick 0
Planning for the KDD data mining event

Several of us at SAS are gearing up for the 16th annual ACM SIGKDD conference on Knowledge Discovery and Data Mining. If you are not familiar with this, it is the premier international forum for data mining researchers and practitioners from academia, industry, and government to share their ideas, research

Analytics
Kristine Vick 0
Hands-on predictive analytics

Plans are underway for a day of getting dirty with data! My SAS colleagues, Tapan Patel and Wayne Thompson, along with workshop host Dean Abbott, President of Abbott Analytics, are hosting a Hands-On Predictive Analytics Workshop on October 18th. This session is one of several workshops that kick off the

Analytics
Alison Bolen 0
Bringing the future to the present

~ Contributed by Jens Olivarius ~ Wednesday at The Premier Business Leadership Series in Berlin, Futurist Thornton May challenged a group of international business executives with this question: Has the way people think about analytics changed over time? The response was a resounding yes, but for several different reasons. Yes,

Analytics
Peter Dorrington 0
Tom Davenport’s masterclass for executives

On Wednesday the 23rd June, Tom Davenport, best-selling co-author of Competing on Analytics and Analytics at Work and President's Distinguished Professor at Babson College, led a masterclass of 20 business leaders in examining how organisations go from being analytically impaired to analytical competitors. In Tom’s view, most companies have massive

Analytics
Kristine Vick 0
Forecasting 101

Next up in the SAS Applying Business Analytics Webinar Series is Forecasting 101! This Webinar is appropriate for anyone involved in the creation, review or utilization of forecasts: demand planners and forecast analysts who generate forecasts; managers in sales, marketing, finance and operations; and executives who oversee the forecasting and

Analytics
Anna Brown 0
Personal business analytics

While reading a datadoodle blog post, Self tracking is business intelligence, I was taken back to my days in the advertising and PR agency world. The blog references Peter Drucker’s book, The Effective Executive that suggests tracking your day (or having your secretary do it) in increments of 15 minutes

Analytics
Anne Milley 0
Playing in Everyone’s Backyard

One of my all-time favorite quotes is from John Tukey: “The best part about being a statistician is you get to play in everyone’s backyard."? Statistics (and more broadly, analytics) contributes to and draws from multiple disciplines. There is a unity to analytical methods: The same method used in quantitative

Analytics
Peter Dorrington 0
Analytical marketing roadmap - part 1

In their book Analytics at Work; Smarter Decisions, Better Results authors Tom Davenport, Jeanne G Harris and Robert Morison describe a 5-stage process to becoming an Analytical Competitor. In this series of articles, I am going to describe my interpretation of what it means for CMOs to become analytical marketers,

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