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Advanced Analytics | Analytics
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Madrid se apoya en la innovación para afrontar su reactivación económica

La pandemia del COVID-19 está teniendo importantes consecuencias en la economía a nivel mundial. Durante la fase de recuperación de la normalidad, la necesidad de establecer medidas de distanciamiento social y evitar aglomeraciones para minimizar riesgos de contagio será especialmente difícil de integrar en la vida diaria de grandes urbes,

Advanced Analytics | Analytics | Fraud & Security Intelligence
Yuri Rueda 0
Cinco acciones para combatir el fraude en la era de la digitalización

Los usuarios de los servicios bancarios han reducido sus visitas a las sucursales y están optando por utilizar los canales digitales que tienen a su disposición para realizar operaciones financieras (transferencias, hacer compra de productos, pago de servicios, solicitar préstamos e invertir su dinero). La digitalización ha aportado agilidad, rapidez

Advanced Analytics | Data Visualization | Programming Tips
Xavier Bizoux 0
Continuous Integration/Continuous Delivery – Using Python and REST APIs for SAS Visual Analytics reports

With increasing interest in Continuous Integration/Continuous Delivery (CI/CD), many SAS Users want to know what can be done for Visual Analytics reports. In this article, I will explain how to use Python and SAS Viya REST APIs to extract a report from a SAS Viya environment and import it into another environment.

Advanced Analytics | Analytics | Machine Learning | Programming Tips | Students & Educators
Cristiane Rodrigues 0
9 passos para uma modelagem preditiva eficaz

Modelos de machine learning estão cada dia mais em alta no mercado de trabalho. Mas o que são esses modelos? Por que eles ganharam tanto destaque? Por que todos querem usar? Gosto de dizer que modelos de machine learning são modelos estatísticos acrescidos de poder computacional, e que as empresas

Advanced Analytics | Analytics | Data for Good
Ivan Fernando Herrera 0
COVID-19 Infodemia ¿Cómo interpretar los datos de una pandemia?

*Este articulo surge de la motivación que generó un taller para periodistas de Latinoamérica, cuyo tema central fue hablar de la Infodemia y principalmente responder a la pregunta ¿Cómo interpretar los datos de una pandemia?   Dada la coyuntura de la pandemia que ha afectado a todos los países y

Advanced Analytics | Analytics | Customer Intelligence | SAS Events
Suneel Grover 0
SAS Global Forum 2020: Hybrid marketing with SAS Customer Intelligence 360

After careful consideration of the evolving COVID-19 situation, SAS made the decision in March to cancel the in-person SAS Global Forum 2020 conference in Washington, DC. The health and well-being of SAS customers and employees was the company's top priority in making that decision, and while it's unfortunate that we

Advanced Analytics | Analytics | Artificial Intelligence | Data for Good
José Mutis O. 0
Así es que los gobiernos, bancos, telcos y retailers pueden activar alivios sin tener que correr riesgos

Estamos en una época de máximo cuidado y de decisiones cruciales. Tenemos que salvaguardar la salud de la población por encima de cualquier otra consideración, pero también debemos pensar que de esta situación debemos salir con muchos aprendizajes y fortalecidos para el futuro. Muchos líderes por fin están entendiendo que

Advanced Analytics | Customer Intelligence | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: Unified data model, marketing attribution and AutoML

Excitement levels are high for the March 2020 release of SAS Customer Intelligence 360, which includes multiple years of research and development culminating in enhancements to the platform's underlying data model. The changes will introduce the unification of a comprehensive data model recording both: Customer behavior -- what users are

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence
Rodrigo Arias 0
Garantice la mejor experiencia a sus clientes a través de múltiples canales con Analítica e Inteligencia Artificial

Los negocios buscan ofrecer una experiencia continua y fluida a sus clientes. Es responsabilidad de los líderes de mercadotecnia enfocar sus esfuerzos en saber cómo aportarán este valor en la atención a sus mercados y, por consiguiente, generar nuevos ingresos, entre otros objetivos de las organizaciones, como ofrecer una experiencia

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: Analytics as a guiding light

Digital transformation. Yup, I said it. It's over-hyped. But as SAS Chief Operating Officer and Chief Technology Officer Oliver Schabenberger says, "It's also real and powerful. Our world is being liquefied from physical assets into virtual assets, and analog processes into digital processes - the world is turning into bits

Advanced Analytics | Artificial Intelligence | Customer Intelligence
Luis Barrientos 0
IA potencia el avance de la Gestión de Riesgo hacia la Resiliencia y Optimización de la Rentabilidad del Negocio

Todos los negocios enfrentan desafíos de muy diferentes índoles, pero cuando nos referimos a aquellos que basan parte significativa de sus ingresos en el crédito - como los sectores financiero, telecomunicaciones y departamental o minorista-, éstos son los primeros en enfocar su atención y esfuerzo en alternativas creativas y hasta

Advanced Analytics | Customer Intelligence | Data Visualization
Suneel Grover 0
SAS Customer Intelligence 360: Hybrid marketing and analytic's last mile [Part 3]

In parts one and two of this blog series, we introduced hybrid marketing as a method that combines both direct and digital marketing capabilities while absorbing insights from machine learning. According to Daniel Newman (Futurum Research) and Wilson Raj (SAS) in the October 2019 research study Experience 2030: “Brands must

Advanced Analytics | Machine Learning
Jeanne (Hyunjin) Byun 0
SAS, 7년 연속 ‘데이터 사이언스 및 머신러닝 플랫폼’ 부문 리더 선정

SAS가 최근 글로벌 시장조사기관 가트너에서 발표한 ‘2020 가트너 매직 쿼드런트: 데이터 사이언스 및 머신러닝 플랫폼(2020 Gartner Magic Quadrant for Data Science and Machine Learning Platforms)’ 보고서에서 비전 완성도 및 실행력을 인정받아 리더로 선정됐습니다. SAS는 해당 부문에서 유일하게 7년 연속 리더로 선정됐는데요! 작년 대비 괄목할 만한 성장을 보이며 최상위 리더 제품으로

Advanced Analytics | Learn SAS | Machine Learning | Programming Tips
Suzanne Morgen 0
Learn about new data mining and machine learning procedures in SAS Viya

Have you heard that SAS offers a collection of new, high-performance CAS procedures that are compatible with a multi-threaded approach? The free e-book Exploring SAS® Viya®: Data Mining and Machine Learning is a great resource to learn more about these procedures and the features of SAS® Visual Data Mining and

Advanced Analytics | Analytics | Artificial Intelligence | Customer Intelligence | Data Visualization
Suneel Grover 0
SAS Customer Intelligence 360: Marketing AI vision

Your brand is customer journey obsessed, and every interaction with your company provides a potential opportunity to make an intelligent decision, deepen engagement and meet conversion goals. The hype of martech innovation in 2020 is continuing to elevate, and every technology vendor is claiming the following statement: "Bolster the customer

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