What if you could rank where you stand versus your industry peers when it comes to how effectively you're making use of your data through analytics? Now you can. Jim Davis, Senior Vice President and Chief Marketing Officer at SAS, outlined an eight-metric test at today’s Premier Business Leadership Series
Tag: jim davis
We had the third episode of the SAS Power Series in New York last night. The event was very well attended—including a few meeting crashers who apparently had nothing to do with analytics, but fortunately they left early. Jim Davis, the CMO of SAS, started the evening with a definition
Dave Thomas interviews SAS CMO Jim Davis at SAS Global Forum 2010 in Seattle. Davis talks about the launch of SAS Social Media Analytics and the apparently awakening over analytics even in a tough economy. Web Links:YouTube:https://www.youtube.com/watch?v=-ZgSLLIkAgE SAS.com:http://www.sas.com/apps/webnet/SGF2010VideoBlog/index.html?videoID=isgf10episode12
Social media is all the rage at this year’s SAS Global Forum. There’s a “Twitter Wall” outside the demo area featuring a steady stream of tweets about the conference. (The hashtag for this year’s event is #sgf10.) Senior Vice President and Chief Marketing Officer Jim Davis (@Davis_Jim) sent his second-ever
SAS Senior Vice President and Chief Marketing Officer Jim Davis talks about how Business Analytics are playing a bigger role within companies. Web Links: SAS.com:http://www.sas.com/apps/webnet/SGF2009VideoBlog/index.html?videoID=isgf09ep24