Tag: geospatial analysis

Advanced Analytics | Analytics | Customer Intelligence | Data Management | Data Visualization | Machine Learning
Suneel Grover 0
SAS Customer Intelligence 360: Data visualization, location analytics and geospatial insights

Everything happens somewhere, and much of our customer data includes location information. Websites include x, y coordinates in semi-structured click streams, and the mobile apps your prospects depend on frequently support device location to provide a personalized, targeted experience. As my SAS peer Robby Powell said: "Human brains are hardwired