Trends in Insurance

It’s a defining moment for modern insurers. Faced with the ravaging effects of climate change and natural disasters, geopolitical tensions and more, insurance companies that focus on innovation and emerging technologies will establish new ways to confront risk and uncertainty. Insurers are looking to revive trust, protect data privacy, form new partnerships, and address the global protection gap along with the looming “silver tsunami” of retiring professionals.
How can data and AI technology help insurers evolve? Some are using synthetic data to remodel underwriting and pricing – while others are including new data types in sophisticated models to combat climate risk or new types of fraud.
Opportunities abound, but one thing is certain: Adopting technologies like AI and generative AI (GenAI) can position insurers to address the industry’s biggest challenges head-on.

Learn how synthetic data and other AI tech can transform insurance 

Hear what's up in the insurance industry from experts Franklin Manchester, SAS and Umakant Narkhede, Infinite Computing

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Insurers need a disruptive, trust-centric rebrand to weather current reputational risk and invest in the continuation of the industry. I predict that, by the end of 2025, a major global carrier will announce plans to introduce "omni" policies.

Franklin Manchester

Franklin Manchester
Global Insurance Strategic Advisor

2025 Global Insurance Trends

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3 Hackathon teams tackle big insurance problems

Watch these snapshots to get a quick look at the work of three Hackathon teams who used SAS to transform insurance through synthetic data, predictive models, and IoT data joined with artificial intelligence. You can use data and AI to boost innovation and performance at your organization, too. Join us at SAS Innovate 2025.


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