Broadband has become widely available and 5G is up and running in many countries, meaning more and more people have access to the internet via different platforms. With good quality internet connections either at home or via mobile connections, consumer behaviour has changed rapidly. Those who have been in digital
Outliers provide much-needed insights into the actual relationships that influence the demand for products in the marketplace. They are particularly useful when modeling consumer behavior where abnormalities are common occurrences or unforeseen disruptions that impact consumer demand. But why do demand planners cleanse out outliers, when many are not really
“Diga-me com quem andas e te direi quem és” é um provérbio popular vastamente conhecido e um consenso entre várias pessoas. Porém, será que essa máxima é verdadeira em todas as situações? Se assim o for, como poderíamos empregar essa relação nas atividades de prevenção a fraude e outros crimes
