I started writing this post on the plane coming home from the South by Southwest Interactive festival. If you've been on Twitter the past two weeks, you've probably seen the #sxsw or #sxswi hashtags, and if you weren't actually in Austin, you probably saw them a heck of a lot
The closing session of the MarketingProfs Digital Marketing Mixer featured a team of four "mixologists" who gathered and shared their top takeaways from the event. The mixologists were Jason Baer (@jaybaer), Stephanie Miller (@StephanieSAM), Michael Brito (@Britopian) and Beth Harte (@BethHarte). Stephanie handled the Must Know track: Build credibility before
My notes from the Business Blogging: Tips and Case Studies panel at MarketingProfs Digital Marketing Mixer. Panelists: Mike Volpe, @mvolpe Charlie King, @CharlieKingGolf Ilya Mirman, @IlyaMirman Mike: Smaller companies can get a lot of leverage out of inbound marketing. The amount of money you have no longer dictates how many
My notes from the Integrating Social Media into Your Marketing Strategy to Gain a Greater Response panel, from MarketingProfs Digital Marketing Mixer. Panelists: Pam O'Neal, Vice President of Marketing for BreakingPoint Systems, Inc., @poneal Glenda Ervin, Vice President, Marketing, Lehman's, @Galen_Lehman Debra Ellis, Founder, Wilson & Ellis Consulting, @wilsonellis Pam
Notes from the panel discussion today at MarketingProfs Digital Marketing Mixer. Panelists: Michael Brito, @Britopian Becky Carroll, @bcarroll7 Tom Diederich, @Dieds For their Ajay Bhatt campaign, Intel found their was a huge outpouring of demand for t-shirts with Ajay's picture, based on the conversations on Facebook, Twitter, blogs, etc. They
I'll be speaking at the MarketingProfs Digital Marketing Mixer, held in Chicago on Oct. 21 and 22. They've got a great lineup of speakers, and I hear O'Hare is lovely this time of year. The early bird rate expires Oct. 2, and you can get an additional discount by using
