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Learn SAS
Shelly Goodin 0
SAS author's tip: The problem with generating valid HTML

This week's SAS tip is from Don Henderson and his book Building Web Applications with SAS/IntrNet. A SAS user since 1975, Don was one of the original developers for the SAS/IntrNet Application Dispatcher. The following excerpt is from SAS Press author Don Henderson and his book "Building Web Applications with SAS/IntrNet: A Guide to the

Analytics
Scott VanValkenburgh 0
Deloitte in a big data world

What do SAS technology partners think about the “big data” craze? Is it real or hype? And if it's real, what skills do you need to embrace big data opportunities? At our upcoming events,  Analytics 2012 and The Premier Business Leadership Series, you’ll get the opportunity to ask these questions of our partners in

Aimee Rodriguez 0
Ron Cody’s next book gets early rave reviews

Ron Cody’s newest book, Cody's Collection of Popular SAS Programming Tasks and How to Tackle Them, is already getting high marks from early reviewers. Gerry Hobbs (West Virginia University), says, “This is an excellent book that deserves a place on every SAS professional’s bookcase.” Long-time SAS user Andrew T. Kuligowski

Customer Intelligence
Jonathan Moran 0
The customer experience equation - solved by SAS.

The ability to manage cross channel customer interactions is no doubt a critical part of business strategies. Business strategies that focus on continually improving customer loyalty, constantly reducing marketing costs, and always communicating consistently and efficiently with customers will always rely on managing cross channel customer interactions effectively. In order

Data Visualization
Sanjay Matange 0
Report from WUSS 2012

A week ago, SAS "wusses" got together in Long Beach, California for another successful WUSS conference.  Personally, I really enjoy all SAS user conferences as it gives me an opportunity to see the creative ways in which SAS users are exploiting our software. One such case was the paper "Power

Customer Intelligence
Will Waugh 0
Web analytics and digital attribution

I recently read an excellent research report by the IAB and Forrester titled Digital Attribution Comes of Age (full disclosure, SAS was a sponsor). In the paper, they talked specifically about improved multichannel measurement, data driven decision making and media buying leverage for marketers. Attribution, for me, is the natural evolution of marketing mix modelling

Learn SAS
Shelly Goodin 0
SAS author's tip: Encoding of external files

Manfred Kiefer is a Globalization Specialist for SAS and the author of SAS Encoding: Understanding the Details. This week's tip is from his new book. In a review, Edwin Hart said "This book provides a very readable description of a topic that has long needed exposure: Why do my characters get

Kathy Council 0
From WUSS to MWSUG

I have returned safely from my trip to Long Beach, CA, and WUSS 2012! As always, it was a great conference. The opening session was really fun this year. Maura Stokes and Diane Hatcher from SAS gave the keynote in the form of a “presidential debate.” Maura’s platform was analytics; while

Data Management
Leo Sadovy 0
To BI and beyond: A BI primer

I remarked in an earlier post (“BI and Better Decisions”) that, prior to joining SAS, while I understood analytics and performance management just fine, the phrase ‘business intelligence’ was not in my vocabulary”.  Turns out I’m not the only finance professional so inflicted.  I was invited last week to give a

Rick Wicklin 0
Visualizing US commute times and congestion

Robert Allison posted a map that shows the average commute times for major US cities, along with the proportion of the commute that is attributed to traffic jams and other congestion. The data are from a CEOs for Cities report (Driven Apart, 2010, p. 45). Robert use SAS/GRAPH software to

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