Ruth Dobson-Torres joined SAS in 2008. Ruth’s current focus is on helping users get the most out of SAS software by raising awareness of the wealth of SAS support resources available to them for success. A native North Carolinian, Ruth holds a BA in Journalism and Mass Communication from the University of North Carolina at Chapel Hill and has 25 years of marketing experience in the technology and life sciences arenas.
Word on the proverbial technology street is that online learning is ideal for modern learners, and, at SAS, we wholeheartedly agree. In 2016, more than 80,000 SAS users trained in an online or blended learning format. In 2017, we kicked off the year with the announcement of our new SAS
Editor's Note: SAS' e-book, Your guide to becoming a modern marketer, provides additional guidance on the skills you need to become a modern marketer. This e-book provides a plan of action and documents lessons we've learned at SAS while modernizing our marketing organization. Today, the need to take an analytical approach to business challenges no
Do any of your New Year’s resolutions include the goal to become a more productive SAS user? Whether you’re building models or reports using SAS or you’re using SAS to effectively manage your data, you likely have a goal to be as productive as possible with your SAS usage in
The 2015 United States Tennis Open tournament is now underway, and like most tennis fans, I’ve got my eyes on women’s tennis great Serena Williams, as she attempts to make history by winning the tournament and achieving a calendar Grand Slam. What are her chances of reaching the milestone? Most
Even though I’ve worked as software technology marketer over the years, I have to admit that on a personal level I’ve probably related more to TV programming than software programming. When it comes to writing, I’ve always gravitated more toward crafting marketing communications than code. And when it comes to
If you’re a new SAS user, you may already be aware that SAS has created specific training and support materials to help you get started with SAS, such as our Getting Started with SAS introductory courses page. However, if you’re not 100 percent sure about all of the first steps that
