I'm Caslee Sims, writer and editor for SAS Blogs. I gravitate toward spaces of creativity, collaboration and community. Whether it be in front of the camera, producing stories, writing them, sharing or retweeting them, I enjoy the art of storytelling. I share interests in sports, tech, music, pop culture among others.
“You have to have a left and right-brained approach to marketing. It’s important to leverage data, but you also have to spark creativity and inspiration so you can appeal to the head and heart of your customers.” - Jenn Chase, SAS EVP and CMO The marketing landscape continues to change. Whether
Early in the pandemic, we used this blog to offer resources for responding to COVID-19, recovering from the economic losses, and reimagining life after the pandemic. By now, everyone has read about testing, contact tracing, social distancing, treatment protocols and vaccines. Whether or not you have had COVID yourself, all
A recent report suggests that the current state of climate change is alarming. Climate change puts billions of people at risk of events like extreme hurricane seasons and rising sea levels. However, data and analytics play a critical role in informing us about the situation, planning ahead, and raising awareness
In an episode of The Health Pulse hosted by Greg Horne, we learn about Dawnté Early, PhD, whose idea and mission is to transform the mental health system so that everyone who needs care receives high-quality and culturally competent care. Early's work focuses on bringing together individual mental health data
This virus is very scary and it changes constantly. So when you let a virus like that infect millions and millions of people, it's going to make all of those mistakes in copying itself over and over again. - Meghan Schaeffer, Epidemiologist, SAS Meghan Schaeffer, EdD, MPH, MPA, is a
Curious about how the COVID-19 vaccine has impacted the world around you? This SAS Viya powered data visualization shows information related to the COVID-19 vaccination efforts in the United States. Here's what you can learn from this dashboard. Percentage of vaccinated Americans In August 2021, the CDC reported that over 50% of
Reasoning frameworks of artificial intelligence used in criminal justice and health care systems move us to rethink how AI can be constructed to help foster an equitable society. We interact daily with algorithms that over time predict and inform our actions. Spam filters in e-mail and real-time mapping technologies on
