My notes from The Future of Business on the Social Web panel at the Social Media Business Forum Jeff Cohen started the panel with a question: Has social media gone beyond communications? Does it impact everything a business does? Jason: "Social media" is an adjective. There's always something after it.
Panelists: (left to right) Jason Falls, @JasonFalls; Ilina Ewen, @ilinap;Gavin Baker, @GavinBaker My notes from the "Who should own social media?" session at the Social Media Business Forum I came in a bit late for this one. When I arrived, Jason was saying it's better to have a person who
The closing session of the MarketingProfs Digital Marketing Mixer featured a team of four "mixologists" who gathered and shared their top takeaways from the event. The mixologists were Jason Baer (@jaybaer), Stephanie Miller (@StephanieSAM), Michael Brito (@Britopian) and Beth Harte (@BethHarte). Stephanie handled the Must Know track: Build credibility before
My notes from the Business Blogging: Tips and Case Studies panel at MarketingProfs Digital Marketing Mixer. Panelists: Mike Volpe, @mvolpe Charlie King, @CharlieKingGolf Ilya Mirman, @IlyaMirman Mike: Smaller companies can get a lot of leverage out of inbound marketing. The amount of money you have no longer dictates how many