If you need a quick, simple elevator pitch for why your company should have a blog, don't miss the post Corporate Blogs: How's Your Elevator Pitch These Days? from Conversation Agent, which includes elevator pitches from popular social media pros. If you'd like a longer explanation for why blogs matter
Tag: blogging
Chris Brogan is a well-known social media speaker and consultant. You may have seen him in the "Nuts and Bolts of Social Media" series interviews he did with Deb Orton. (Scroll down past the clip of the goofy-looking guy in glasses.) He's also an amazingly prolific blogger, sometimes posting several
Our SAS blogs are getting hit hard with what I can only describe as contextual spam, or maybe intelligent spam. I've heard several other people mention it lately, including Chris Brogan in a post called "Thoughtful Blog Spammers Welcome." Basically, the comments are relevant to the content of the post
Hi, I'm Alison. I've been blogging at the sascom voices blog for the past few years and recently moved into a new role as editor of blogs and social content for SAS. Right now, I'm focusing a lot of my time on developing our blogging program and coaching SAS employees
Chris and I talked about how some people are moving away from blogs toward tools like Posterous. What's the long term impact? Are blogs still important?
It's been one year since I took on the job of social media manager at SAS. I've spent a lot of that time working on nuts and bolts, addressing concerns and objections and sitting in meetings (some productive and some less so). My biggest satisfaction in this role has been
I was in our External Communications team staff meeting earlier this week listening to a discussion of SAS' Premier Business Leadership Series event in Las Vegas, and the journalists and bloggers who attended. Some of the "journalists" write for print, some online, and some both. Some of the "bloggers" are
My notes from the Business Blogging: Tips and Case Studies panel at MarketingProfs Digital Marketing Mixer. Panelists: Mike Volpe, @mvolpe Charlie King, @CharlieKingGolf Ilya Mirman, @IlyaMirman Mike: Smaller companies can get a lot of leverage out of inbound marketing. The amount of money you have no longer dictates how many
Click on the players below to hear David Armano, Keith Burtis and Wayne Sutton discuss their key takeaways from Blogworld Expo 2009. Clearly I need to grow a beard. ::UPDATE:: I had to take down the players because they were breaking IE. In the meantime, you can listen to the
Considering I'm at Blogworld it's not surprising I've been thinking a lot about the ways we communicate in social media and how blogs fit into the equation. I contributed to my first blog in 2001 and started my own in 2003 back when there weren't all these other options, like