Ante el riesgo de simplificar en exceso, considero que la Inteligencia Artificial (IA) es lo que se vuelve posible después que se ha adoptado totalmente el uso de la analítica y es posible tener mayor audacia sobre cómo utilizarlo para tomar mejores decisiones. Sus modelos mejoran, sus predicciones son más
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6 cosas que no sabías sobre Inteligencia Artificial
6 things you didn't know about AI
At the risk of oversimplifying, I think of artificial intelligence as what becomes possible after you’ve fully embraced analytics and you’re starting to get bolder about how to use it. Your models are getting better, your predictions are more accurate, your results are stronger and over all, confidence grows in
Don’t make your marketers experience a spaghetti junction
Throughout my 10 years at a leading direct marketing and CRM agency, a chief issue we solved for our clients was what we affectionately referred to as a spaghetti junction. It’s a nickname often given to a massively intertwined road traffic interchange that resembles a plate of spaghetti, like this