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Waynette Tubbs
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Editor, Marketing Editorial

Waynette Tubbs is a seasoned technology journalist specializing in interviewing and writing about how leaders leverage advanced and emerging analytical technologies to transform their B2B and B2C organizations. In her current role, she works closely with global marketing organizations to generate content about artificial intelligence (AI), generative AI, intelligent automation, cybersecurity, data management, and marketing automation. Waynette has a master’s degree in journalism and mass communications from UNC Chapel Hill.

SAS Events
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SESUG junior professional grants

SESUG (Southeast SAS Users Group Conference) is an annual conference held in the Southeast US - typically in September or October. This year, the conference will be held at the Sheraton Imperial Hotel and Convention Center in Durham, North Carolina, October 14-16.   According to Peter Eberhardt, SESUG 2012 Academic Chair, the

SAS Events
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How to be a SAS mentor

Stanley Fogleman says that SAS can be hard to learn on your own - not because it is a difficult language - but because of the various business requirements. In fact, even college students entering the workforce are often ill-prepared in some ways. That's why Fogleman believes that a SAS mentoring program

SAS Events
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SAS has amped up mobile

SAS already has some cool mobile Business Intelligence apps. Now, Scott McQuiggan tells Anna Brown, in this Inside SAS Global Forum interview, that you can view the really cool high-performance analytics reports that you've created on your desktop - right from your mobile device. Check this out!!

Advanced Analytics | SAS Events
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Friday's Innovation Inspiration - A trend, fraud sniffer

Jenn Sykes (you probably remember her from this great sentiment analysis post last year about American Idol), presented Predicting Electoral Outcomes with SAS® Sentiment Analysis and SAS® Forecast Studio at SAS Global Forum 2012. In addition to predicting elections, Sykes tells Anna Brown from Inside SAS Global Forum, that there is a lot of unstructured data

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