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Natalie OsbornFebruary 13, 2015 4

The 360-degree view: Gaining a complete picture of your guests

For hotel companies, it is challenging to find new ways to differentiate in an ever evolving marketplace. There is a lot of talk in our industry about the increasing numbers of third party channels and distributors to have entered the marketplace, and how that impacts the hotel company’s core business.

English

Hospitality

Analytics | Customer Intelligence

Alan LipsonFebruary 12, 2015 0

Valentine’s Day: It’s not all about flowers and chocolate

Cupid is bearing down on me again, and I’m still only thinking about what gifts to give my wife and daughter for Valentine’s Day. At this point, I’m hoping for divine inspiration. Based on holiday shopping research we conducted in November, I’ve learned that the gifts women expect to receive

English

Retail

Customer Intelligence

Kelly McGuireJanuary 27, 2015 1

Top 10 Global Trends that will Impact Hospitality in 2015

We asked our partners at the Cornell Center for Hospitality Research to comment on what they are seeing in terms of trends that will impact the hospitality industry in 2015. Cathy Enz, full professor in strategy and The Lewis G. Schaeneman Jr. Professor of Innovation and Dynamic Management at the

English

Hospitality

Customer Intelligence

Stuart RoseJanuary 21, 2015 0

Is the customer experience overrated?

According to analyst firms, consulting companies and various other research, customer experience is the primary priority for insurance companies. But is customer experience overrated? Let’s start by considering the primary interactions between an insurance company and its customers: new business, billing, renewals and claims. Ask any insurance executive, especially property

Customer Intelligence

Kelly McGuireJanuary 8, 2015 1

The 15 actions for Hospitality Executives to take in 2015

By now you have seen dozens of articles with trends and predictions for what the hospitality industry should expect in 2015. I’m not going to add to those, or rehash them exhaustively here. You’ve all probably read them yourself and gathered the highlights: optimism, more acquisitions, transaction volumes will stay

English

Hospitality

Analytics | Customer Intelligence

Retail analytics Gilt retailer customer intelligence gift

Carl FarrellDecember 22, 2014 0

The best gift for retailers this season: analytics

It’s that time of year again, and I have retail on my mind. Not only because we’re reaching the peak of the holiday buying season, but because we at SAS are getting ready for one the biggest events on our calendar, the National Retail Federation tradeshow in January. As I’m

English

Retail

Customer Intelligence | Data Management

Kelly McGuireDecember 17, 2014 0

The Analytic Hospitality Executive in 2014: A Review

Well, Analytic Hospitality Executives, the year has once again flown by, and here we sit just before the holidays looking back on 2014, and figuring out what it all means for 2015. I traveled even more than usual this year (if that’s even possible), spending a significant amount of time

English

Hospitality

Customer Intelligence

Natalie OsbornDecember 3, 2014 5

Web analytics for hospitality: It’s time for better data and better integration

There’s a lot of talk about modernizing hospitality marketing – and most of it is dependent on finally cracking the nut between online and offline guest data and bringing predictive analytics to play. But there is a fundamental problem hampering our ability to do this and it starts with how hospitality

English

Hospitality

Analytics | Customer Intelligence

Leo SadovyNovember 18, 2014 1

Customer Relations by Walking Around

Perhaps nowhere is the saying “time is money” more true than in the construction industry. There is no better indicator of project cost and budget over/underrun than the number of days on-site. Reducing that number has a near 1:1 relationship with cost cutting, so it’s no wonder that days on-site

English

Manufacturing

Advanced Analytics | Analytics | Customer Intelligence | Data Management

Alan LipsonSeptember 30, 2014 0

Get your house in order to cash in on retail’s omnichannel promise

Would you build a house without a proper foundation? Most of us wouldn’t dare, but that’s exactly what many retail businesses are doing today. When building a house, if you don’t get the foundation right, paint, wallpaper and fixtures won’t matter much. It’s no different in the retail industry. Success

English

Retail

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