AI is pushing the boundaries of innovation. Understanding how it works isn’t just for tech experts; it’s for everyone.

Whether you have a basic understanding or are looking to sharpen your expertise, SAS has developed AI and machine learning courses to help you understand why AI matters. By combining practical, hands-on experience, you can focus on real-world applications through tailored learning paths.

Here are a few reasons it matters for everyone to have at least a basic understanding of AI and how SAS can help:

  1. AI is changing jobs: Love it or hate it, companies are using AI to automate tasks and improve efficiency. Some jobs may be replaced, but others will be created or transformed. You need to be prepared to adapt, learn new skills and work alongside AI rather than be left behind. A strong foundation in data literacy is the first step to staying ahead.
  2. AI influences decisions about us: From hiring to credit scores to legal rulings, AI-powered systems shape critical outcomes. Without understanding how these systems work, it’s difficult to evaluate their fairness, accuracy or potential biases. Knowing what to question is key.
  3. AI impacts privacy: Massive amounts of personal data can fuel AI, often collected in ways that people don’t realize. Understanding how AI collects and processes data empowers you to make smarter decisions about what you share and what you keep private.
  4. AI raises ethical issues: Who decides what’s fair when AI makes decisions? Addressing bias, accountability, and transparency in AI requires people from all backgrounds to engage in conversations about responsible innovation. Learn more about responsible innovation at SAS.
  5. It’s part of the future: The more we understand AI now, the more we have influence over how it develops. Whether shaping policies, designing fairer systems or pushing for better regulations, AI literacy ensures that technology serves society meaningfully.

Find the right learning path

To help individuals and organizations build AI literacy at their pace, the courses take learners through four paths (foundational, executive, modeler and expert). Users can explore each course and see what will be best for their needs and experience levels. The courses also give users customized workstreams that can create wise consumers, leaders and developers of AI. A bit more about the courses:

AI is advancing quickly and having the right knowledge today will prepare you for the challenges and opportunities ahead. Whether you’re leading an organization, optimizing processes, or shaping the next wave of innovation, a strong foundation with these AI and machine learning courses will help you navigate the future with confidence.

If you liked this story, get more AI literacy resources in this blog post

Cat Truxillo also contributed to this blog post.

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Alexis Mallis

Associate Marketing Specialist, SAS Education Product Marketing

Alexis is an Associate Marketing Specialist on the Education Product Marketing team at SAS. She graduated from NC State University with a B.S. in Business Administration concentrating in Marketing. She is excited to learn more and grow at SAS.

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